Airbnb Occupancy Rates in Monterrey, Nuevo León(April 2026)

Source: GuestFavoritesLast updated: 2026-04-02

Airbnbs in Monterrey, Nuevo León earn an average of $13,347 per year, with a typical occupancy rate of 52% and daily rates averaging $71. There were 3,233 listings published on Airbnb in April 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Monterrey, Mexico.

Monterrey Airbnb Market Map (April 2026)

3,233 listings

Monterrey Market Performance

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Average Daily Rate (ADR)$71Average daily income from a booked room in Monterrey.
Occupancy Rate52% Indicates strong demand and frequent bookings.
Median Annual Revenue$13,347The usual yearly earnings for an Airbnb in Monterrey.
Active Listings3,233The total count of active short-term rental listings.

Period: November 2025 - March 2026

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How Often Will Your Airbnb Be Booked in Monterrey?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Monterrey is 52%, meaning properties are booked for about 188 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Monterrey

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
38%30%19%7%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Monterrey

Peak Months

March, February

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

September, April

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

August, July

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Monterrey?

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One of the most common questions for potential Airbnb hosts in Monterrey is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Monterrey

Best-in-class Airbnb properties (top 10%) in Monterrey achieve around $22,459 annually, while strong performers (top 25%) earn at least $14,880. Typical properties generate about $8,167 per year, and entry-level listings (bottom 25%) see earnings near $2,731, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Monterrey?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Monterrey Airbnb market currently features 3,233 active listings with an average occupancy rate of 52%. This represents a highly competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

November 20252,928 Airbnbs
↑ 10%vs
March 20263,233 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 10% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Monterrey.

Strategic Entry into Monterrey Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Emphasize unique features and exceptional service
  • Focus on value-for-money positioning
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Stable market provides predictable investment returns
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Monterrey?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Monterrey is $71 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Monterrey

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
$52per night$36per night$23per night$14per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Monterrey?

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Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Monterrey market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)$22,459
Strong Performers (25%)$14,880
Market Average$13,347
Entry Level (25%)$2,731
Profitability Factors
High Occupancy: 52% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: $71 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Monterrey offers strong profitability potential with value-based market positioning. The combination of 52% occupancy and $71 ADR creates a promising investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Monterrey?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Monterrey.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Monterrey Are Most Profitable for Airbnb?

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Not all areas within Monterrey perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings3,263
Daily Rate$70
Occupancy51%
Revenue$13,365

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