United States
North Carolina

Airbnb Occupancy Rates in North Carolina, United States(September 2026)

Source: GuestFavoritesLast updated: 2026-09-14

Airbnbs in North Carolina, United States earn an average of $59,758 per year, with a typical occupancy rate of 54% and daily rates averaging $303. There were 56,423 listings published on Airbnb in September 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in North Carolina, United States.

North Carolina Airbnb Market Map (September 2026)

56,423 listings

North Carolina Market Performance

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Average Daily Rate (ADR)$303Average daily income from a booked room in North Carolina.
Occupancy Rate54% Indicates strong demand and frequent bookings.
Median Annual Revenue$59,758The usual yearly earnings for an Airbnb in North Carolina.
Active Listings56,423The total count of active short-term rental listings.

Period: January 2026 - August 2026

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Discover detailed North Carolina Airbnb Analytics and explore real-time market data to make accurate investment decisions.

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Airbnb market analytics dashboard for North Carolina, United States

How Often Will Your Airbnb Be Booked in North Carolina?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in North Carolina is 54%, meaning properties are booked for about 197 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in North Carolina

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
89%71%47%22%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in North Carolina

Peak Months

August, June

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

February, March

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

December, January

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in North Carolina?

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One of the most common questions for potential Airbnb hosts in North Carolina is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in North Carolina

Best-in-class Airbnb properties (top 10%) in North Carolina achieve around $100,520 annually, while strong performers (top 25%) earn at least $55,008. Typical properties generate about $27,077 per year, and entry-level listings (bottom 25%) see earnings near $10,323, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

Want to see how your listing could perform? Create a free account to unlock personalized analytics and explore exclusive insights in our app!

What Should You Charge for Your Airbnb in North Carolina?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in North Carolina is $303 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in North Carolina

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
$494per night$294per night$173per night$86per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in North Carolina?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the North Carolina market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)$100,520
Strong Performers (25%)$55,008
Market Average$59,758
Entry Level (25%)$10,323
Profitability Factors
High Occupancy: 54% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: $303 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: North Carolina offers strong profitability potential with premium pricing opportunities. The combination of 54% occupancy and $303 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in North Carolina?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in North Carolina.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in North Carolina Are Most Profitable for Airbnb?

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Not all areas within North Carolina perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings1,885
Daily Rate$505
Occupancy63%
Revenue$117,016
Active Listings1,401
Daily Rate$507
Occupancy62%
Revenue$116,236
Active Listings1,175
Daily Rate$567
Occupancy65%
Revenue$134,781
Active Listings1,854
Daily Rate$350
Occupancy62%
Revenue$79,449
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