Airbnb Occupancy Rates in North Yorkshire, North Yorkshire (January 2026)

Source: GuestFavorites Last updated: 2026-01-02

Airbnbs in North Yorkshire, North Yorkshire earn an average of £32,229 per year, with a typical occupancy rate of 55% and daily rates averaging £164. There were 9,028 listings published on Airbnb in January 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in North Yorkshire, England.

North Yorkshire Airbnb Market Map (January 2026)

9,028 listings

North Yorkshire Market Performance

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Average Daily Rate (ADR) £164 Average daily income from a booked room in North Yorkshire.
Occupancy Rate 55% Indicates strong demand and frequent bookings.
Median Annual Revenue £32,229 The usual yearly earnings for an Airbnb in North Yorkshire.
Active Listings 9,028 The total count of active short-term rental listings.

Period: January 2025 - December 2025

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How Often Will Your Airbnb Be Booked in North Yorkshire?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in North Yorkshire is 55%, meaning properties are booked for about 201 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in North Yorkshire

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Low-performing (Bottom 25%)
91% 71% 44% 10%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in North Yorkshire

Peak Months

October, September

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

April, June

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, March

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in North Yorkshire?

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One of the most common questions for potential Airbnb hosts in North Yorkshire is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in North Yorkshire

Best-in-class Airbnb properties (top 10%) in North Yorkshire achieve around £44,238 annually, while strong performers (top 25%) earn at least £26,896. Typical properties generate about £14,408 per year, and entry-level listings (bottom 25%) see earnings near £3,183, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in North Yorkshire?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The North Yorkshire Airbnb market currently features 9,028 active listings with an average occupancy rate of 55%. This represents a highly competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

January 2025 8,121 Airbnbs
↑ 11% vs
December 2025 9,028 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 11% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in North Yorkshire.

Strategic Entry into North Yorkshire Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Emphasize unique features and exceptional service
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in North Yorkshire?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in North Yorkshire is £164 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in North Yorkshire

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Budget (Bottom 25%)
£254 per night £161 per night £108 per night £48 per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in North Yorkshire?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the North Yorkshire market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%) £44,238
Strong Performers (25%) £26,896
Market Average £32,229
Entry Level (25%) £3,183
Profitability Factors
High Occupancy: 55% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: £164 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: North Yorkshire offers strong profitability potential with premium pricing opportunities. The combination of 55% occupancy and £164 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in North Yorkshire?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in North Yorkshire.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in North Yorkshire Are Most Profitable for Airbnb?

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Not all areas within North Yorkshire perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings 1,135
Daily Rate £171
Occupancy 54%
Revenue £34,365
Active Listings 529
Daily Rate £162
Occupancy 48%
Revenue £28,877
Active Listings 489
Daily Rate £150
Occupancy 51%
Revenue £28,325
Active Listings 264
Daily Rate £164
Occupancy 51%
Revenue £31,034
Active Listings 199
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Active Listings 170
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Broughton

Active Listings 44
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Active Listings 130
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Active Listings 140
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Hawes

Active Listings 98
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Active Listings 115
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Active Listings 142
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Lythe

Active Listings 55
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Ingleton

Active Listings 86
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Eskdaleside Cum Ugglebarnby

Active Listings 65
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Cayton

Active Listings 69
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Leyburn

Active Listings 45
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High And Low Bishopside

Active Listings 70
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Ripon

Active Listings 69
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Helmsley

Active Listings 56
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Melbecks

Active Listings 41
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Thornton Le Dale

Active Listings 67
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Grassington

Active Listings 54
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Great Ayton

Active Listings 60
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Reeth, Fremington And Healaugh

Active Listings 53
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Glaisdale

Active Listings 57
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Masham

Active Listings 63
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Middleham

Active Listings 41
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Sutton Under Whitestonecliffe

Active Listings 38
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Askrigg

Active Listings 34
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Beckwithshaw

Active Listings 42
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Amotherby

Active Listings 70
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Settle

Active Listings 64
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Hawsker Cum Stainsacre

Active Listings 41
Daily Rate £--
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Bentham

Active Listings 36
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Hunmanby

Active Listings 37
Daily Rate £--
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Wigglesworth

Active Listings 45
Daily Rate £--
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Kirkbymoorside

Active Listings 35
Daily Rate £--
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