Airbnb Occupancy Rates in Oxford, Oxfordshire(November 2026)

Source: GuestFavoritesLast updated: 2026-11-02

Airbnbs in Oxford, Oxfordshire earn an average of £40,630 per year, with a typical occupancy rate of 64% and daily rates averaging £173. There were 811 listings published on Airbnb in November 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Oxford, England.

Oxford Airbnb Market Map (November 2026)

811 listings

Oxford Market Performance

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Average Daily Rate (ADR)£173Average daily income from a booked room in Oxford.
Occupancy Rate64% Indicates strong demand and frequent bookings.
Median Annual Revenue£40,630The usual yearly earnings for an Airbnb in Oxford.
Active Listings811The total count of active short-term rental listings.

England average: 59% occupancy, £168 per night.

Airbnb occupancy rates by city in England

Period: November 2025 - October 2026

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Airbnb market analytics dashboard for Oxford, Oxfordshire

How Often Will Your Airbnb Be Booked in Oxford?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Oxford is 64%, meaning properties are booked for about 235 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Oxford

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
94%80%58%19%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Oxford

Peak Months

June, September

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

December, April

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, March

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Oxford?

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One of the most common questions for potential Airbnb hosts in Oxford is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Oxford

Best-in-class Airbnb properties (top 10%) in Oxford achieve around £56,183 annually, while strong performers (top 25%) earn at least £36,238. Typical properties generate about £19,953 per year, and entry-level listings (bottom 25%) see earnings near £4,589, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Oxford?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Oxford is £173 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Oxford

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
£261per night£193per night£129per night£56per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Oxford?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Oxford market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)£56,183
Strong Performers (25%)£36,238
Market Average£40,630
Entry Level (25%)£4,589
Profitability Factors
High Occupancy: 64% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: £173 average daily rate supports healthy profit margins.
Market Growth: Growing market with proven demand patterns.
Profitability Outlook: Oxford offers excellent profitability potential with premium pricing opportunities. The combination of 64% occupancy and £173 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Oxford?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Oxford.

Rules for new hosts

Can a new host open an entire-home rental here?

Yes. No licence is needed.

Regulation level Low
  1. September 2022Cabinet agrees to keep using business-rates data to target planning enforcement against unauthorised short lets
  2. December 2024Planning inspector upholds Oxford's enforcement notice against the short-term let use of 2 New High Street
  3. TodayNo change scheduled
Building / HOA
Bylaws can ban itNational
Enforcement
MediumProvincial
Trend
TighteningNational

Oxford City Council treats turning a home into a full-time short-term let as a material change of use from a dwelling that needs planning permission, and its Local Plan resists the net loss of homes. Since 2022 the council has used business-rates data on properties available to let 140 nights or more to target planning enforcement, and in December 2024 a planning inspector upheld its enforcement notice against a house used mainly as a short-term let. Oxford charges a 100% council tax premium on second homes from April 2025; a buyer should check with the council whether a planned let needs permission.

Last checked October 22, 2026
This is a summary, not legal advice. Check with the local authority before investing.

Registration Numbers on Airbnb

None of the active Airbnb listings we tracked last month display a registration or license number.

This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.

Our Classification No Registration Numbers Found

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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