Airbnb Occupancy Rates in Santo António, Ilha Da Madeira(June 2026)

Source: GuestFavoritesLast updated: 2026-06-10

Airbnbs in Santo António, Ilha Da Madeira earn an average of €26,856 per year, with a typical occupancy rate of 63% and daily rates averaging €116. There were 136 listings published on Airbnb in June 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Santo António, Portugal.

Santo António Airbnb Market Map (June 2026)

136 listings

Santo António Market Performance

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Average Daily Rate (ADR)€116Average daily income from a booked room in Santo António.
Occupancy Rate63% Indicates strong demand and frequent bookings.
Median Annual Revenue€26,856The usual yearly earnings for an Airbnb in Santo António.
Active Listings136The total count of active short-term rental listings.

Period: December 2025 - May 2026

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Airbnb market analytics dashboard for Santo António, Ilha Da Madeira

How Often Will Your Airbnb Be Booked in Santo António?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Santo António is 63%, meaning properties are booked for about 232 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Santo António

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
90%79%60%33%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Santo António

Peak Months

June, April

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

January, September

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

November, December

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Santo António?

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One of the most common questions for potential Airbnb hosts in Santo António is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Santo António

Best-in-class Airbnb properties (top 10%) in Santo António achieve around €37,198 annually, while strong performers (top 25%) earn at least €27,478. Typical properties generate about €19,920 per year, and entry-level listings (bottom 25%) see earnings near €9,142, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Santo António?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Santo António Airbnb market currently features 136 active listings with an average occupancy rate of 63%. This represents a developing market environment where strong demand supports premium pricing.

Strategic Entry into Santo António Airbnb Market

Competitive Positioning
  • Target premium segment with high-quality amenities
  • Establish market presence with competitive rates
  • Target mid-range market segment
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Stable market provides predictable investment returns
  • Underserved market with first-mover advantages

What Should You Charge for Your Airbnb in Santo António?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Santo António is €116 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Santo António

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
€184per night€126per night€95per night€57per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Santo António?

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Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Santo António market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)€37,198
Strong Performers (25%)€27,478
Market Average€26,856
Entry Level (25%)€9,142
Profitability Factors
High Occupancy: 63% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: €116 average daily rate supports healthy profit margins.
Market Growth: Emerging market with proven demand patterns.
Profitability Outlook: Santo António offers excellent profitability potential with competitive pricing advantages. The combination of 63% occupancy and €116 ADR creates a promising investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Santo António?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Santo António.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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