Portugal Madeira
Ilha Da Madeira

Airbnb Occupancy Rates in Ilha Da Madeira, Madeira(July 2026)

Source: GuestFavoritesLast updated: 2026-07-09

Airbnbs in Ilha Da Madeira, Madeira earn an average of €32,285 per year, with a typical occupancy rate of 67% and daily rates averaging €133. There were 7,373 listings published on Airbnb in July 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Ilha Da Madeira, Portugal.

Ilha Da Madeira Airbnb Market Map (July 2026)

7,373 listings

Ilha Da Madeira Market Performance

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Average Daily Rate (ADR)€133Average daily income from a booked room in Ilha Da Madeira.
Occupancy Rate67% Indicates strong demand and frequent bookings.
Median Annual Revenue€32,285The usual yearly earnings for an Airbnb in Ilha Da Madeira.
Active Listings7,373The total count of active short-term rental listings.

Period: December 2025 - June 2026

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Airbnb market analytics dashboard for Ilha Da Madeira, Madeira

How Often Will Your Airbnb Be Booked in Ilha Da Madeira?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Ilha Da Madeira is 67%, meaning properties are booked for about 243 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Ilha Da Madeira

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
94%84%67%43%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Ilha Da Madeira

Peak Months

July, April

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

October, September

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

November, January

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Ilha Da Madeira?

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One of the most common questions for potential Airbnb hosts in Ilha Da Madeira is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Ilha Da Madeira

Best-in-class Airbnb properties (top 10%) in Ilha Da Madeira achieve around €48,394 annually, while strong performers (top 25%) earn at least €33,765. Typical properties generate about €23,139 per year, and entry-level listings (bottom 25%) see earnings near €13,421, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Ilha Da Madeira?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Ilha Da Madeira Airbnb market currently features 7,373 active listings with an average occupancy rate of 67%. This represents a highly competitive market environment where strong demand supports premium pricing.

Strategic Entry into Ilha Da Madeira Airbnb Market

Competitive Positioning
  • Target premium segment with high-quality amenities
  • Emphasize unique features and exceptional service
  • Target mid-range market segment
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Stable market provides predictable investment returns
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Ilha Da Madeira?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Ilha Da Madeira is €133 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Ilha Da Madeira

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
€215per night€145per night€107per night€80per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Ilha Da Madeira?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Ilha Da Madeira market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)€48,394
Strong Performers (25%)€33,765
Market Average€32,285
Entry Level (25%)€13,421
Profitability Factors
High Occupancy: 67% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: €133 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Ilha Da Madeira offers excellent profitability potential with competitive pricing advantages. The combination of 67% occupancy and €133 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Ilha Da Madeira?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Ilha Da Madeira.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Ilha Da Madeira Are Most Profitable for Airbnb?

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Not all areas within Ilha Da Madeira perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings971
Daily Rate€151
Occupancy66%
Revenue€36,727
Active Listings596
Daily Rate€126
Occupancy70%
Revenue€32,501
Active Listings448
Daily Rate€154
Occupancy66%
Revenue€37,680
Active Listings425
Daily Rate€151
Occupancy67%
Revenue€37,420
Active Listings523
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Tabua

Active Listings87
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Imaculado Coração De Maria

Active Listings90
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Monte

Active Listings74
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Active Listings100
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Madalena Do Mar

Active Listings71
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Ponta Do Pargo

Active Listings62
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Campanário

Active Listings58
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Seixal

Active Listings57
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Jardim Do Mar

Active Listings57
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Santana

Active Listings78
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Porto Da Cruz

Active Listings66
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São Roque

Active Listings42
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água De Pena

Active Listings49
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Caniçal

Active Listings37
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Faial

Active Listings27
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São Jorge

Active Listings33
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Santo António Da Serra

Active Listings33
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