Airbnb Occupancy Rates in Surabaya, Jawa Timur(October 2026)
Airbnbs in Surabaya, Jawa Timur earn an average of Rp101,790,617 per year, with a typical occupancy rate of 48% and daily rates averaging Rp577,190. There were 1,028 listings published on Airbnb in October 2026.
This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Surabaya, Indonesia.
Surabaya Airbnb Market Map (October 2026)
Surabaya Market Performance
Indonesia average: 50% occupancy, Rp2,810,393 per night.
Airbnb occupancy rates by city in IndonesiaPeriod: April 2026 - September 2026
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How Often Will Your Airbnb Be Booked in Surabaya?
View Demand Patterns →Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.
The current average occupancy rate in Surabaya is 48%, meaning properties are booked for about 176 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:
Airbnb Occupancy Tiers in Surabaya
Premium(Top 10%) | High-performing(Top 25%) | Average(Median) |
|---|---|---|
| 84% | 62% | 21% |
*High desirability & optimized availability | *Good market fit & guest satisfaction | *Standard market performance |
Seasonal Occupancy Patterns in Surabaya
August, July
Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.
December, April
Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.
February, January
Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.
How Much Can You Earn with Airbnb in Surabaya?
Calculate Earnings →One of the most common questions for potential Airbnb hosts in Surabaya is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.
Monthly Revenue Trends in Surabaya
Best-in-class Airbnb properties (top 10%) in Surabaya achieve around Rp155,841,893 annually, while strong performers (top 25%) earn at least Rp91,417,253. Typical properties generate about Rp27,039,295 per year. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.
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What Can You Learn from Top-Performing Airbnbs in Surabaya?
View Top Performers →Studying successful properties provides valuable insights for your own Airbnb strategy. Here are the top-performing listings in Surabaya and what makes them successful.
What Should You Charge for Your Airbnb in Surabaya?
Smart Pricing Tools →Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.
The current average daily rate in Surabaya is Rp577,190 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:
Airbnb Pricing Tiers in Surabaya
Premium(Top 10%) | High-performing(Top 25%) | Average(Median) | Budget(Bottom 25%) |
|---|---|---|---|
| Rp922,173per night | Rp538,049per night | Rp314,132per night | Rp0per night |
*Top locations, big properties, premium amenities | *Good property management, highly rated | *Standard market performance | *Basic properties, less desirable locations |
Is It Profitable to Start an Airbnb in Surabaya?
Investment Analysis →Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Surabaya market to help you make informed financial decisions.
Revenue Performance
Profitability Factors
What Are the Airbnb Regulations in Surabaya?
Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Surabaya.
Registration Numbers on Airbnb
20% of the active Airbnb listings we tracked last month display a registration or license number.
This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.
Key Regulatory Requirements
Standard registration and tax obligations apply.
- Registration numbers must be displayed on listings
- Hosts must comply with local zoning laws
- Tax collection and reporting obligations apply
- Safety standards and insurance requirements must be met
Compliance Benefits
Moderate compliance requirements balance ease of entry with market protection.
- Avoid fines and legal issues
- Build trust with guests and neighbors
- Ensure long-term business sustainability
- Maintain listing visibility on platforms
Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.
Which Areas in Surabaya Are Most Profitable for Airbnb?
Explore All Areas →Not all areas within Surabaya perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.
Genteng
Gubeng
Tegalsari
Jambangan
Wonocolo
Rungkut
Lakarsantri
Sukomanunggal
Wonokromo
Pakal
Gayungan
Tandes
Asemrowo
Sawahan
Tenggilis Mejoyo
Tambaksari
Gunung Anyar
Bubutan
Krembangan
Simokerto
Karang Pilang
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