Airbnb Occupancy Rates in Swindon, Wiltshire(April 2026)

Source: GuestFavoritesLast updated: 2026-04-02

Airbnbs in Swindon, Wiltshire earn an average of £22,329 per year, with a typical occupancy rate of 53% and daily rates averaging £116. There were 343 listings published on Airbnb in April 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Swindon, England.

Swindon Airbnb Market Map (April 2026)

343 listings

Swindon Market Performance

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Average Daily Rate (ADR)£116Average daily income from a booked room in Swindon.
Occupancy Rate53% Indicates strong demand and frequent bookings.
Median Annual Revenue£22,329The usual yearly earnings for an Airbnb in Swindon.
Active Listings343The total count of active short-term rental listings.

Period: April 2025 - March 2026

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How Often Will Your Airbnb Be Booked in Swindon?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Swindon is 53%, meaning properties are booked for about 192 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Swindon

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
85%67%44%13%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Swindon

Peak Months

November, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

April, May

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

October, June

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Swindon?

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One of the most common questions for potential Airbnb hosts in Swindon is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Swindon

Best-in-class Airbnb properties (top 10%) in Swindon achieve around £28,355 annually, while strong performers (top 25%) earn at least £19,434. Typical properties generate about £10,234 per year, and entry-level listings (bottom 25%) see earnings near £2,462, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Swindon?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Swindon Airbnb market currently features 343 active listings with an average occupancy rate of 53%. This represents a developing market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

April 2025258 Airbnbs
↑ 33%vs
March 2026343 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 33% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Swindon.

Strategic Entry into Swindon Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Establish market presence with competitive rates
  • Target mid-range market segment
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Underserved market with first-mover advantages

What Should You Charge for Your Airbnb in Swindon?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Swindon is £116 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Swindon

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
£156per night£123per night£86per night£40per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Swindon?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Swindon market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)£28,355
Strong Performers (25%)£19,434
Market Average£22,329
Entry Level (25%)£2,462
Profitability Factors
High Occupancy: 53% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: £116 average daily rate supports healthy profit margins.
Market Growth: Emerging market with proven demand patterns.
Profitability Outlook: Swindon offers strong profitability potential with competitive pricing advantages. The combination of 53% occupancy and £116 ADR creates a promising investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Swindon?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Swindon.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Swindon Are Most Profitable for Airbnb?

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Not all areas within Swindon perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings177
Daily Rate£96
Occupancy54%
Revenue£19,341

Liddington

Active Listings11
Daily Rate£341
Occupancy44%
Revenue£55,915

Central Swindon North

Active Listings25
Daily Rate£105
Occupancy55%
Revenue£21,524

Haydon Wick

Active Listings22
Daily Rate£124
Occupancy51%
Revenue£23,415

St. Andrews

Active Listings18
Daily Rate£--
Occupancy--%
Revenue£--

West Swindon

Active Listings18
Daily Rate£--
Occupancy--%
Revenue£--

Stratton St. Margaret

Active Listings13
Daily Rate£--
Occupancy--%
Revenue£--

Wroughton

Active Listings6
Daily Rate£--
Occupancy--%
Revenue£--

Bishopstone

Active Listings9
Daily Rate£--
Occupancy--%
Revenue£--

Wanborough

Active Listings4
Daily Rate£--
Occupancy--%
Revenue£--

Castle Eaton

Active Listings3
Daily Rate£--
Occupancy--%
Revenue£--

Highworth

Active Listings10
Daily Rate£--
Occupancy--%
Revenue£--

South Marston

Active Listings7
Daily Rate£--
Occupancy--%
Revenue£--

Inglesham

Active Listings6
Daily Rate£--
Occupancy--%
Revenue£--

Hannington

Active Listings4
Daily Rate£--
Occupancy--%
Revenue£--

Chiseldon

Active Listings4
Daily Rate£--
Occupancy--%
Revenue£--

Nythe, Eldene And Liden

Active Listings4
Daily Rate£--
Occupancy--%
Revenue£--

Blunsdon

Active Listings1
Daily Rate£--
Occupancy--%
Revenue£--

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