Airbnb Occupancy Rates in Tarbes, Occitanie(March 2026)

Source: GuestFavoritesLast updated: 2026-03-12

Airbnbs in Tarbes, Occitanie earn an average of €11,118 per year, with a typical occupancy rate of 59% and daily rates averaging €52. There were 255 listings published on Airbnb in March 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Tarbes, France.

Tarbes Airbnb Market Map (March 2026)

255 listings

Tarbes Market Performance

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Average Daily Rate (ADR)€52Average daily income from a booked room in Tarbes.
Occupancy Rate59% Indicates strong demand and frequent bookings.
Median Annual Revenue€11,118The usual yearly earnings for an Airbnb in Tarbes.
Active Listings255The total count of active short-term rental listings.

Period: March 2025 - February 2026

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How Often Will Your Airbnb Be Booked in Tarbes?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Tarbes is 59%, meaning properties are booked for about 214 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Tarbes

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
90%75%51%13%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Tarbes

Peak Months

August, November

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

April, September

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

June, May

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Tarbes?

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One of the most common questions for potential Airbnb hosts in Tarbes is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Tarbes

Best-in-class Airbnb properties (top 10%) in Tarbes achieve around €15,286 annually, while strong performers (top 25%) earn at least €11,256. Typical properties generate about €6,731 per year, and entry-level listings (bottom 25%) see earnings near €1,565, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Tarbes?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Tarbes Airbnb market currently features 255 active listings with an average occupancy rate of 59%. This represents a developing market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

March 2025235 Airbnbs
↑ 9%vs
February 2026255 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 9% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Tarbes.

Strategic Entry into Tarbes Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Establish market presence with competitive rates
  • Focus on value-for-money positioning
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Stable market provides predictable investment returns
  • Underserved market with first-mover advantages

What Should You Charge for Your Airbnb in Tarbes?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Tarbes is €52 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Tarbes

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
€77per night€57per night€44per night€25per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Tarbes?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Tarbes market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)€15,286
Strong Performers (25%)€11,256
Market Average€11,118
Entry Level (25%)€1,565
Profitability Factors
High Occupancy: 59% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: €52 average daily rate supports healthy profit margins.
Market Growth: Emerging market with proven demand patterns.
Profitability Outlook: Tarbes offers strong profitability potential with value-based market positioning. The combination of 59% occupancy and €52 ADR creates a promising investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Tarbes?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Tarbes.

Current Regulatory Status

Only 3% of properties have proper licensing, indicating a relatively relaxed regulatory environment.

Compliance Level Relaxed Regulations

Key Regulatory Requirements

Basic registration and safety standards apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Lower compliance barriers make it easier to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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