Airbnb Occupancy Rates in Utah, United States(October 2026)

Source: GuestFavoritesLast updated: 2026-10-20

Airbnbs in Utah, United States earn an average of $59,425 per year, with a typical occupancy rate of 50% and daily rates averaging $324. There were 21,337 listings published on Airbnb in October 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Utah, United States.

Utah Airbnb Market Map (October 2026)

21,337 listings

Utah Market Performance

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Average Daily Rate (ADR)$324Average daily income from a booked room in Utah.
Occupancy Rate50% Indicates strong demand and frequent bookings.
Median Annual Revenue$59,425The usual yearly earnings for an Airbnb in Utah.
Active Listings21,337The total count of active short-term rental listings.

United States average: 55% occupancy, $302 per night.

Airbnb occupancy rates by city in the United States

Period: January 2026 - September 2026

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How Often Will Your Airbnb Be Booked in Utah?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Utah is 50%, meaning properties are booked for about 183 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Utah

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
88%71%44%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance

Seasonal Occupancy Patterns in Utah

Peak Months

May, June

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

April, February

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

December, November

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Utah?

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One of the most common questions for potential Airbnb hosts in Utah is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Utah

Best-in-class Airbnb properties (top 10%) in Utah achieve around $101,190 annually, while strong performers (top 25%) earn at least $50,240. Typical properties generate about $24,021 per year. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Utah?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Utah is $324 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Utah

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
$589per night$315per night$169per night$86per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Utah?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Utah market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)$101,190
Strong Performers (25%)$50,240
Market Average$59,425
Profitability Factors
High Occupancy: 50% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: $324 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Utah offers strong profitability potential with premium pricing opportunities. The combination of 50% occupancy and $324 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Utah?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Utah.

Registration Numbers on Airbnb

None of the active Airbnb listings we tracked last month display a registration or license number.

This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.

Our Classification No Registration Numbers Found

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Utah Are Most Profitable for Airbnb?

Explore All Areas →

Not all areas within Utah perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings2,955
Daily Rate$801
Occupancy42%
Revenue$125,711
Active Listings1,667
Daily Rate$493
Occupancy40%
Revenue$72,640
Active Listings1,014
Daily Rate$324
Occupancy56%
Revenue$67,220
Active Listings1,196
Daily Rate$276
Occupancy53%
Revenue$53,744
Active Listings817
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Virgin

Active Listings95
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East Basin

Active Listings74
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Ivins

Active Listings97
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Huntsville

Active Listings91
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Active Listings116
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Active Listings129
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Holladay

Active Listings78
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Active Listings108
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Glendale

Active Listings75
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Torrey

Active Listings68
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Active Listings110
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Murray

Active Listings87
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Mountain Green

Active Listings78
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Layton

Active Listings75
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American Fork

Active Listings79
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West Jordan

Active Listings72
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Vernal

Active Listings77
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Apple Valley

Active Listings85
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