Airbnb Occupancy Rates in Wilmington, North Carolina(October 2026)

Source: GuestFavoritesLast updated: 2026-10-20

Airbnbs in Wilmington, North Carolina earn an average of $83,573 per year, with a typical occupancy rate of 57% and daily rates averaging $403. There were 9,978 listings published on Airbnb in October 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Wilmington, United States.

Wilmington Airbnb Market Map (October 2026)

9,978 listings

Wilmington Market Performance

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Average Daily Rate (ADR)$403Average daily income from a booked room in Wilmington.
Occupancy Rate57% Indicates strong demand and frequent bookings.
Median Annual Revenue$83,573The usual yearly earnings for an Airbnb in Wilmington.
Active Listings9,978The total count of active short-term rental listings.

United States average: 55% occupancy, $302 per night.

Airbnb occupancy rates by city in the United States

Period: January 2026 - September 2026

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How Often Will Your Airbnb Be Booked in Wilmington?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Wilmington is 57%, meaning properties are booked for about 207 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Wilmington

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
85%67%43%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance

Seasonal Occupancy Patterns in Wilmington

Peak Months

August, June

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

February, March

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, December

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Wilmington?

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One of the most common questions for potential Airbnb hosts in Wilmington is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Wilmington

Best-in-class Airbnb properties (top 10%) in Wilmington achieve around $125,736 annually, while strong performers (top 25%) earn at least $70,033. Typical properties generate about $36,020 per year. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Wilmington?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Wilmington is $403 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Wilmington

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
$651per night$397per night$222per night$133per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Wilmington?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Wilmington market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)$125,736
Strong Performers (25%)$70,033
Market Average$83,573
Profitability Factors
High Occupancy: 57% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: $403 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Wilmington offers strong profitability potential with premium pricing opportunities. The combination of 57% occupancy and $403 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Wilmington?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Wilmington.

Registration Numbers on Airbnb

None of the active Airbnb listings we tracked last month display a registration or license number.

This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.

Our Classification No Registration Numbers Found

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Wilmington Are Most Profitable for Airbnb?

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Not all areas within Wilmington perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings1,838
Daily Rate$499
Occupancy58%
Revenue$105,752
Active Listings1,809
Daily Rate$343
Occupancy56%
Revenue$70,559
Active Listings617
Daily Rate$635
Occupancy53%
Revenue$124,785
Active Listings779
Daily Rate$439
Occupancy56%
Revenue$90,421
Active Listings555
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Southport

Active Listings86
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Myrtle Grove

Active Listings64
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Ogden

Active Listings54
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Kings Grant

Active Listings61
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Murraysville

Active Listings49
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Shallotte

Active Listings64
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St. James

Active Listings50
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Calabash

Active Listings59
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Sea Breeze

Active Listings23
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Porters Neck

Active Listings19
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Silver Lake

Active Listings27
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Bayshore

Active Listings20
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Leland

Active Listings23
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Hampstead

Active Listings20
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Boiling Spring Lakes

Active Listings17
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Belville

Active Listings8
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Wrightsboro

Active Listings14
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Castle Hayne

Active Listings11
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Rocky Point

Active Listings9
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Skippers Corner

Active Listings5
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Burgaw

Active Listings6
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Northchase

Active Listings3
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Navassa

Active Listings5
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Hightsville

Active Listings3
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