Airbnb Occupancy Rates in Worcester, Worcestershire(October 2026)

Source: GuestFavoritesLast updated: 2026-10-08

Airbnbs in Worcester, Worcestershire earn an average of £25,253 per year, with a typical occupancy rate of 62% and daily rates averaging £111. There were 192 listings published on Airbnb in October 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Worcester, England.

Worcester Airbnb Market Map (October 2026)

192 listings

Worcester Market Performance

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Average Daily Rate (ADR)£111Average daily income from a booked room in Worcester.
Occupancy Rate62% Indicates strong demand and frequent bookings.
Median Annual Revenue£25,253The usual yearly earnings for an Airbnb in Worcester.
Active Listings192The total count of active short-term rental listings.

England average: 59% occupancy, £169 per night.

Airbnb occupancy rates by city in England

Period: October 2025 - September 2026

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Airbnb market analytics dashboard for Worcester, Worcestershire

How Often Will Your Airbnb Be Booked in Worcester?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Worcester is 62%, meaning properties are booked for about 228 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Worcester

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
93%78%63%43%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Worcester

Peak Months

August, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

April, March

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, December

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Worcester?

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One of the most common questions for potential Airbnb hosts in Worcester is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Worcester

Best-in-class Airbnb properties (top 10%) in Worcester achieve around £34,042 annually, while strong performers (top 25%) earn at least £25,183. Typical properties generate about £17,452 per year, and entry-level listings (bottom 25%) see earnings near £8,980, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Worcester?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Worcester is £111 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Worcester

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
£153per night£121per night£96per night£76per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Worcester?

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Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Worcester market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)£34,042
Strong Performers (25%)£25,183
Market Average£25,253
Entry Level (25%)£8,980
Profitability Factors
High Occupancy: 62% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: £111 average daily rate supports healthy profit margins.
Market Growth: Emerging market with proven demand patterns.
Profitability Outlook: Worcester offers excellent profitability potential with competitive pricing advantages. The combination of 62% occupancy and £111 ADR creates a promising investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Worcester?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Worcester.

Registration Numbers on Airbnb

None of the active Airbnb listings we tracked last month display a registration or license number.

This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.

Our Classification No Registration Numbers Found

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Worcester Are Most Profitable for Airbnb?

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Not all areas within Worcester perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings174
Daily Rate£113
Occupancy62%
Revenue£25,773

Warndon

Active Listings6
Daily Rate£106
Occupancy71%
Revenue£27,732

St. Peter The Great County

Active Listings3
Daily Rate£100
Occupancy53%
Revenue£19,537

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