Airbnb Market Data in Málaga, Andalucía(July 2026)

Occupancy, Revenue & Best Areas

Marbella is the global epicenter of Mediterranean luxury, world-famous for its glamorous Puerto Banús, charming old town, and world-class golf courses. With over 6,068 listings, it is a premium market attracting high-net-worth international clients year-round. Vacation rentals are exceptionally profitable here, reaching an average daily rate of €290. Visitors seek exclusive villas on the Golden Mile and designer beachfront apartments, generating an annual revenue of €66,769. Its reputation for absolute exclusivity and unmatched leisure options ensures a safe and highly profitable investment.

Málaga is the vibrant capital of the Costa del Sol, a city that has successfully blended its millennia-old history with top-tier cultural and technological dynamism. With over 7,590 listings, it is one of Spain’s most powerful Airbnb markets, boasting an impressive occupancy rate of 74%. Visitors seek design and location in the historic center or proximity to its museums and urban beaches, paying an average daily rate of €142. With an annual revenue of €38,403, the city offers solid and consistent profitability, supported by a cosmopolitan tourism sector that grows year-round.

Mijas offers the perfect combination of the charm of an Andalusian white village in the mountains and the dynamism of the coastal area in Mijas Costa. It is a very diverse market attracting both domestic families and international residents. With 3,835 listings, vacation rentals are very solid here, featuring an occupancy rate of 65%. Visitors value villas with pools and apartments in service-oriented resorts, generating an annual revenue of €44,061. Its reputation as a safe, family-friendly destination, along with its excellent golf offer, ensures steady demand and very attractive profitability for hosts.

Estepona, known as the ‘Garden of the Costa del Sol’, has managed to maintain its Andalusian authenticity while undergoing top-tier modernization along its coastline. It is a very powerful market with 2,829 listings attracting high-quality tourists seeking tranquility and pristine beaches. Vacation rentals are very efficient here, featuring an occupancy rate of 65%. Visitors seek modern beachfront apartments and villas in exclusive developments, generating an annual revenue of €45,904. Its consistent growth and welcoming atmosphere ensure steady demand and solid profitability for investors.

Benalmádena offers a versatile and dynamic destination blending its award-winning Puerto Marina with family beaches and the charm of its hilltop village. It is a key tourism driver on the Costa del Sol with 3,399 listings and an impressive occupancy rate of 71%. The Airbnb market is very lucrative here, featuring an average daily rate of €135. Visitors value proximity to leisure parks and the nautical offerings, generating an annual revenue of €35,225. Its ability to attract visitors year-round and excellent airport connectivity ensure high and consistent profitability for owners.

Fuengirola is a vibrant and cosmopolitan coastal destination, famous for its miles of beaches, its Moorish castle, and its endless leisure and shopping options. With 2,689 listings, the Airbnb market is very powerful and professionalized, featuring an occupancy rate of 69%. Visitors seek central and functional apartments near the waterfront promenade, paying an average daily rate of €143. With an annual revenue of €36,464, the city offers solid and stable profitability, supported by a domestic and international clientele seeking sun, quality services, and a lively atmosphere year-round.

Nerja, the jewel of eastern Málaga province, enchants with its Balcón de Europa, famous caves, and charming seaside village atmosphere. It is a very solid market with 2,630 listings attracting a loyal international crowd that avoids high-rise developments. Vacation rentals are of high quality here, featuring an occupancy rate of 68%. Whitewashed houses with rooftop terraces and villas in areas like Capistrano are the most sought-after properties, generating an annual revenue of €36,633. Its scenic beauty and peaceful atmosphere ensure steady demand and very stable profitability for hosts.

Torremolinos is a Mediterranean tourism icon that has successfully reinvented itself as a modern, inclusive, and dynamic destination with an unmatched leisure offer. With 2,667 listings and an occupancy rate of 70%, the Airbnb market is extraordinarily active year-round. Visitors seek proximity to La Carihuela beach or the vibrant city-center atmosphere, paying an average daily rate of €124. With an annual revenue of €31,860, the city offers solid and stable profitability, supported by a diverse tourism sector that values the sun, gastronomy, and the tireless rhythm of this legendary coastal town.

Benahavís, known as the ‘dining room of the Costa del Sol’, is a mountain village with a gourmet soul home to some of Europe’s most exclusive developments. It is a premium market geared toward high-end international clients seeking privacy, golf, and world-class gastronomy. With a record average daily rate of €396, vacation rentals are extraordinarily lucrative here. Visitors value spectacular villas and designer apartments in protected natural settings, generating an annual revenue of €89,628. Its reputation for absolute exclusivity and its privileged environment ensure exceptional profitability and a safe investment in the luxury sector.

Torrox prides itself on having the ‘best climate in Europe’, offering a vibrant destination that joins its picturesque Andalusian white village with the coastal area of Torrox Costa. It is a key tourism driver in the Axarquía region, attracting a significant international community—notably from Germany—seeking sun and quality of life. The Airbnb market here is extremely powerful, featuring an occupancy rate of 64%. Visitors seek beachfront apartments and villas with panoramic views, generating an annual revenue of €32,731. Its exceptional climate and welcoming atmosphere ensure solid and consistent profitability year-round.