Best Airbnb Markets in Schleswig Holstein, Germany

In a competitive landscape like Schleswig Holstein, Germany, understanding market dynamics is the key to outperforming other hosts. We’ve filtered through the top 10 locations to bring you a clear picture of the current short-term rental performance and local trends.

While these averages provide a reliable snapshot of the region, every property is unique. For a more granular view, including seasonal performance and competitor benchmarking, visit GuestFavorites to refine your strategy.

Source: GuestFavorites Last updated: 2026-01-20

Schleswig Holstein Airbnb Market Map (January 2026)

10 markets

Lübeck, the ‘Queen of the Hanseatic League’, is a world-class city famous for its Holsten Gate, marzipan, and its UNESCO World Heritage-listed old town island. As the gateway to the Baltic Sea, it combines Hanseatic tradition with modern seaside vibes in the Travemünde district. The Airbnb market here is exceptionally lucrative, featuring an impressive average daily rate of €766. Visitors seek the special flair of historic gabled houses or exclusive apartments with sea views in Travemünde, resulting in a substantial annual revenue of €173,808. Its status as a cultural and tourist center of northern Germany ensures premier returns.

Active Listings 1,172
Daily Rate €766
Occupancy 62%
Annual Revenue €173,808

Kappeln on the Schlei is a picturesque fishing town, famous from the TV series ‘Der Landarzt’ and home to Europe’s only functional herring fence. The town offers an idyllic sailing area and a charming harbor atmosphere between the Schlei fjord and the Baltic Sea. The short-term rental market is very high-performing here, featuring a high average daily rate of €344. Guests primarily seek waterfront holiday homes or stylish apartments in the harbor area, resulting in an annual revenue of €60,090. The Schlei region’s popularity for nature and water sports holidays ensures consistently high demand from a discerning audience.

Active Listings 1,009
Daily Rate €344
Occupancy 47%
Annual Revenue €60,090
3

Büsum on the Schleswig-Holstein North Sea coast is a traditional fishing village that has evolved into a modern and vibrant seaside resort with a man-made family lagoon. Famous for its shrimp, it offers a maritime experience right by the UNESCO World Heritage Wadden Sea. The short-term rental market here is very lucrative, featuring an average daily rate of €262. Travelers value high-quality apartments overlooking the harbor or the North Sea, enabling an annual revenue of €44,477. The successful modernization of the town and its deep roots in regional culture ensure strong and loyal demand.

Active Listings 1,261
Daily Rate €262
Occupancy 46%
Annual Revenue €44,477
4

Sylt, the synonym for exclusivity and nature enjoyment in Germany, charms with its unique shape, shifting dunes, and the legendary flair of towns like Kampen and Westerland. As a premium island, it attracts an international and high-spending audience seeking the combination of raw North Sea climate and refined lifestyle. The Airbnb market here is massive and high-priced, with over 1,967 listings. Guests seek the extraordinary in thatched-roof houses or luxurious apartments with dune views, enabling an annual revenue of €27,445. The Sylt brand ensures hosts a premier position in the German tourism market.

Active Listings 1,967
Daily Rate €175
Occupancy 42%
Annual Revenue €27,445

Friedrichskoog, at the tip of a peninsula between the Elbe and the North Sea, is a sanctuary for nature lovers and famous for its seal station. Away from mass tourism, it offers peace, healthy air, and the experience of the Wadden Sea National Park. The short-term rental market is exceptionally lucrative here, featuring an impressive average daily rate of €948. Guests primarily seek detached holiday homes near the dike, resulting in a substantial annual revenue of €196,239. Its unique location ‘in the middle of the flats’ and the promise of absolute relaxation ensure premier demand for high-quality accommodations.

Active Listings 242
Daily Rate €948
Occupancy 56%
Annual Revenue €196,239

Fehmarn, the ‘Sun Island’ in the Baltic Sea, is a paradise for families, nature lovers, and water sports enthusiasts, known for its diverse coastlines and the water sports mecca at the South Beach. As one of the sunniest regions in Germany, it offers ideal conditions for camping, surfing, and relaxing beach holidays. The short-term rental market here is very solid, featuring an occupancy rate of 54%. Travelers value the diversity from quaint farmstays to modern apartments with Baltic views, enabling an annual revenue of €29,162. Its excellent accessibility via the Fehmarn Sound Bridge and maritime variety ensure consistently high popularity.

Active Listings 1,114
Daily Rate €147
Occupancy 54%
Annual Revenue €29,162

Scharbeutz in the Bay of Lübeck is the epitome of a modern and vibrant Baltic resort, famous for its stylish ‘Dune Mile’ and fine sandy beach. It attracts a trend-conscious crowd and families seeking lifestyle, premier gastronomy, and sporting activities. The Airbnb market here is very active, featuring an occupancy rate of 46%. Guests prefer chic beachfront apartments or modern holiday homes, resulting in an annual revenue of €23,041. The successful combination of Baltic classicism and contemporary flair ensures peak demand levels.

Active Listings 979
Daily Rate €135
Occupancy 46%
Annual Revenue €23,041

Wenningstedt-Braderup on Sylt is considered the island’s family resort, nestled between the Red Cliff in the west and the quiet Wadden Sea in the east. It offers an ideal mix of upscale relaxation, diverse sporting options, and pure nature experiences. The short-term rental market here is very exclusive, featuring a high average daily rate of €190. Guests primarily seek typical Sylt Frisian houses or high-quality apartments near the sea, resulting in an annual revenue of €32,119. Its privileged location and family-friendly premium image ensure consistently high demand at a high level.

Active Listings 651
Daily Rate €190
Occupancy 46%
Annual Revenue €32,119

Dagebüll, known as the ‘Window to the North Sea’, is much more than just the ferry port to the islands of Föhr and Amrum; it offers an authentic coastal experience right on the dike. The town has evolved into a popular destination for vacationers seeking the vastness of North Frisia and peace by the World Heritage site. The short-term rental market is very high-performing here, featuring a high average daily rate of €280. Travelers value modern holiday homes with wellness features or apartments with unobstructed views of the Halligen islands, enabling an annual revenue of €59,142. Its strategic location and maritime authenticity make Dagebüll a high-growth market.

Active Listings 338
Daily Rate €280
Occupancy 57%
Annual Revenue €59,142

Sankt Peter-Ording is the only German seaside resort with its own sulfur spring and is world-famous for its twelve-kilometer-long and up to two-kilometer-wide sandy beach featuring characteristic pile dwellings. It is a mecca for kitesurfers, sand yachting enthusiasts, and wellness lovers alike. The Airbnb market here is very solid, featuring an occupancy rate of 54%. Guests seek comfort in modern coastal apartments or spacious holiday homes in the Bad or Ording districts, resulting in an annual revenue of €25,940. Its unique beach landscape and healthy healing climate ensure a top position in North Sea tourism.

Active Listings 757
Daily Rate €129
Occupancy 54%
Annual Revenue €25,940

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