Airbnb Occupancy Rates in Cumberland, Cumbria(April 2026)

Source: GuestFavoritesLast updated: 2026-04-02

Airbnbs in Cumberland, Cumbria earn an average of £35,110 per year, with a typical occupancy rate of 60% and daily rates averaging £160. There were 3,157 listings published on Airbnb in April 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Cumberland, England.

Cumberland Airbnb Market Map (April 2026)

3,157 listings

Cumberland Market Performance

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Average Daily Rate (ADR)£160Average daily income from a booked room in Cumberland.
Occupancy Rate60% Indicates strong demand and frequent bookings.
Median Annual Revenue£35,110The usual yearly earnings for an Airbnb in Cumberland.
Active Listings3,157The total count of active short-term rental listings.

Period: April 2025 - March 2026

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How Often Will Your Airbnb Be Booked in Cumberland?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Cumberland is 60%, meaning properties are booked for about 219 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Cumberland

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
96%79%52%15%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Cumberland

Peak Months

May, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

March, November

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, December

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Cumberland?

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One of the most common questions for potential Airbnb hosts in Cumberland is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Cumberland

Best-in-class Airbnb properties (top 10%) in Cumberland achieve around £47,208 annually, while strong performers (top 25%) earn at least £27,818. Typical properties generate about £14,736 per year, and entry-level listings (bottom 25%) see earnings near £3,774, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Cumberland?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Cumberland Airbnb market currently features 3,157 active listings with an average occupancy rate of 60%. This represents a highly competitive market environment where strong demand supports premium pricing.

Airbnb Listings: Change Over Time

April 20252,831 Airbnbs
↑ 12%vs
March 20263,157 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 12% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Cumberland.

Strategic Entry into Cumberland Airbnb Market

Competitive Positioning
  • Target premium segment with high-quality amenities
  • Emphasize unique features and exceptional service
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Cumberland?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Cumberland is £160 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Cumberland

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
£247per night£149per night£99per night£46per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Cumberland?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Cumberland market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)£47,208
Strong Performers (25%)£27,818
Market Average£35,110
Entry Level (25%)£3,774
Profitability Factors
High Occupancy: 60% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: £160 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Cumberland offers excellent profitability potential with premium pricing opportunities. The combination of 60% occupancy and £160 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Cumberland?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Cumberland.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Cumberland Are Most Profitable for Airbnb?

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Not all areas within Cumberland perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings615
Daily Rate£202
Occupancy67%
Revenue£49,566
Active Listings190
Daily Rate£188
Occupancy68%
Revenue£47,258

Underskiddaw

Active Listings58
Daily Rate£265
Occupancy75%
Revenue£72,881

Eskdale

Active Listings81
Daily Rate£194
Occupancy60%
Revenue£43,206
Active Listings126
Daily Rate£--
Occupancy--%
Revenue£--

Borrowdale

Active Listings63
Daily Rate£--
Occupancy--%
Revenue£--

Bassenthwaite

Active Listings70
Daily Rate£--
Occupancy--%
Revenue£--

St. John's Castlerigg And Wythburn

Active Listings64
Daily Rate£--
Occupancy--%
Revenue£--

Millom

Active Listings95
Daily Rate£--
Occupancy--%
Revenue£--

Stanwix Rural

Active Listings70
Daily Rate£--
Occupancy--%
Revenue£--

Arthuret

Active Listings49
Daily Rate£--
Occupancy--%
Revenue£--

Bridekirk

Active Listings23
Daily Rate£--
Occupancy--%
Revenue£--

Wetheral

Active Listings66
Daily Rate£--
Occupancy--%
Revenue£--

Caldbeck

Active Listings41
Daily Rate£--
Occupancy--%
Revenue£--

Irton With Santon

Active Listings39
Daily Rate£--
Occupancy--%
Revenue£--

Millom Without

Active Listings30
Daily Rate£--
Occupancy--%
Revenue£--

Whitehaven

Active Listings61
Daily Rate£--
Occupancy--%
Revenue£--

Dalston

Active Listings48
Daily Rate£--
Occupancy--%
Revenue£--

Whicham

Active Listings26
Daily Rate£--
Occupancy--%
Revenue£--

Brampton

Active Listings42
Daily Rate£--
Occupancy--%
Revenue£--

Lorton

Active Listings28
Daily Rate£--
Occupancy--%
Revenue£--

St. Cuthbert Without

Active Listings45
Daily Rate£--
Occupancy--%
Revenue£--

Lamplugh

Active Listings33
Daily Rate£--
Occupancy--%
Revenue£--

Blindcrake

Active Listings32
Daily Rate£--
Occupancy--%
Revenue£--

Wasdale

Active Listings28
Daily Rate£--
Occupancy--%
Revenue£--

St. Bees

Active Listings34
Daily Rate£--
Occupancy--%
Revenue£--

Ireby And Uldale

Active Listings31
Daily Rate£--
Occupancy--%
Revenue£--

Muncaster

Active Listings28
Daily Rate£--
Occupancy--%
Revenue£--

Dean

Active Listings26
Daily Rate£--
Occupancy--%
Revenue£--

Allonby

Active Listings34
Daily Rate£--
Occupancy--%
Revenue£--

Bewaldeth And Snittlegarth

Active Listings26
Daily Rate£--
Occupancy--%
Revenue£--

Bowness

Active Listings45
Daily Rate£--
Occupancy--%
Revenue£--

Gosforth

Active Listings30
Daily Rate£--
Occupancy--%
Revenue£--

Kingmoor

Active Listings24
Daily Rate£--
Occupancy--%
Revenue£--

Workington

Active Listings40
Daily Rate£--
Occupancy--%
Revenue£--

Hayton

Active Listings27
Daily Rate£--
Occupancy--%
Revenue£--

Silloth On Solway

Active Listings31
Daily Rate£--
Occupancy--%
Revenue£--

Arlecdon And Frizington

Active Listings29
Daily Rate£--
Occupancy--%
Revenue£--

Irthington

Active Listings23
Daily Rate£--
Occupancy--%
Revenue£--

Cleator Moor

Active Listings26
Daily Rate£--
Occupancy--%
Revenue£--

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