Airbnb Occupancy Rates in Guanajuato, Mexico(August 2026)

Source: GuestFavoritesLast updated: 2026-08-19

Airbnbs in Guanajuato, Mexico earn an average of $228,211 per year, with a typical occupancy rate of 42% and daily rates averaging $1,490. There were 953 listings published on Airbnb in August 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Guanajuato, Mexico.

Guanajuato Airbnb Market Map (August 2026)

953 listings

Guanajuato Market Performance

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Average Daily Rate (ADR)$1,490Average daily income from a booked room in Guanajuato.
Occupancy Rate42% Shows moderate demand and chances for more bookings.
Median Annual Revenue$228,211The usual yearly earnings for an Airbnb in Guanajuato.
Active Listings953The total count of active short-term rental listings.

Period: November 2025 - July 2026

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How Often Will Your Airbnb Be Booked in Guanajuato?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Guanajuato is 42%, meaning properties are booked for about 153 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Guanajuato

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
78%58%32%8%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Guanajuato

Peak Months

August, March

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

January, December

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

September, October

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Guanajuato?

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One of the most common questions for potential Airbnb hosts in Guanajuato is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Guanajuato

Best-in-class Airbnb properties (top 10%) in Guanajuato achieve around $390,096 annually, while strong performers (top 25%) earn at least $219,673. Typical properties generate about $109,043 per year, and entry-level listings (bottom 25%) see earnings near $26,345, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Guanajuato?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Guanajuato is $1,490 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Guanajuato

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
$2,669per night$1,596per night$919per night$417per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Guanajuato?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Guanajuato market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)$390,096
Strong Performers (25%)$219,673
Market Average$228,211
Entry Level (25%)$26,345
Profitability Factors
High Occupancy: 42% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: $1,490 average daily rate supports healthy profit margins.
Market Growth: Growing market with proven demand patterns.
Profitability Outlook: Guanajuato offers strong profitability potential with premium pricing opportunities. The combination of 42% occupancy and $1,490 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Guanajuato?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Guanajuato.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Guanajuato Are Most Profitable for Airbnb?

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Not all areas within Guanajuato perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings772
Daily Rate$1,475
Occupancy42%
Revenue$231,362

Marfil

Active Listings85
Daily Rate$1,544
Occupancy36%
Revenue$204,411

Yerbabuena

Active Listings33
Daily Rate$1,061
Occupancy39%
Revenue$152,222

Puentecillas

Active Listings8
Daily Rate$2,687
Occupancy37%
Revenue$370,966

Fraccionamiento Villas De Guanajuato

Active Listings11
Daily Rate$--
Occupancy--%
Revenue$--

Santa Teresa

Active Listings3
Daily Rate$--
Occupancy--%
Revenue$--

La Sauceda (Santa Fe De Guadalupe)

Active Listings1
Daily Rate$--
Occupancy--%
Revenue$--

San José De Llanos

Active Listings1
Daily Rate$--
Occupancy--%
Revenue$--

Cañada De Bustos

Active Listings1
Daily Rate$--
Occupancy--%
Revenue$--

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