Airbnb Occupancy Rates in 香川県, Japan(October 2026)
Airbnbs in 香川県, Japan earn an average of ¥4,685,385 per year, with a typical occupancy rate of 53% and daily rates averaging ¥24,375. There were 681 listings published on Airbnb in October 2026.
This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in 香川県, Japan.
香川県 Airbnb Market Map (October 2026)
香川県 Market Performance
Japan average: 60% occupancy, ¥24,171 per night.
Airbnb occupancy rates by city in JapanPeriod: March 2026 - September 2026
Get Live 香川県 Market Intelligence
Discover detailed 香川県 Airbnb Analytics and explore real-time market data to make accurate investment decisions.
Explore Real-time Analytics
How Often Will Your Airbnb Be Booked in 香川県?
View Demand Patterns →Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.
The current average occupancy rate in 香川県 is 53%, meaning properties are booked for about 192 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:
Airbnb Occupancy Tiers in 香川県
Premium(Top 10%) | High-performing(Top 25%) | Average(Median) |
|---|---|---|
| 86% | 71% | 48% |
*High desirability & optimized availability | *Good market fit & guest satisfaction | *Standard market performance |
Seasonal Occupancy Patterns in 香川県
October, May
Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.
March, April
Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.
February, January
Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.
How Much Can You Earn with Airbnb in 香川県?
Calculate Earnings →One of the most common questions for potential Airbnb hosts in 香川県 is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.
Monthly Revenue Trends in 香川県
Best-in-class Airbnb properties (top 10%) in 香川県 achieve around ¥8,206,424 annually, while strong performers (top 25%) earn at least ¥4,943,770. Typical properties generate about ¥2,928,370 per year. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.
Want to see how your listing could perform? Create a free account to unlock personalized analytics and explore exclusive insights in our app!
What Can You Learn from Top-Performing Airbnbs in 香川県?
View Top Performers →Studying successful properties provides valuable insights for your own Airbnb strategy. Here are the top-performing listings in 香川県 and what makes them successful.
![Top Airbnb: [10-minute walk from Kawaramachi Station and Kuribayashi Park] Stylish/fully private/maximum 4 people/directly connected to Japan's longest shopping street in 香川県](https://a0.muscache.com/im/pictures/hosting/Hosting-U3RheVN1cHBseUxpc3Rpbmc6MTI0ODI2MTAwMDcxNDU0NjM5MA%3D%3D/original/7c5edd0e-1f99-496d-a94d-ea021c563317.jpeg?im_w=480)
What Should You Charge for Your Airbnb in 香川県?
Smart Pricing Tools →Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.
The current average daily rate in 香川県 is ¥24,375 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:
Airbnb Pricing Tiers in 香川県
Premium(Top 10%) | High-performing(Top 25%) | Average(Median) | Budget(Bottom 25%) |
|---|---|---|---|
| ¥47,677per night | ¥30,638per night | ¥19,041per night | ¥12,730per night |
*Top locations, big properties, premium amenities | *Good property management, highly rated | *Standard market performance | *Basic properties, less desirable locations |
Is It Profitable to Start an Airbnb in 香川県?
Investment Analysis →Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the 香川県 market to help you make informed financial decisions.
Revenue Performance
Profitability Factors
What Are the Airbnb Regulations in 香川県?
Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in 香川県.
Registration Numbers on Airbnb
84% of the active Airbnb listings we tracked last month display a registration or license number.
This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.
Key Regulatory Requirements
Stringent licensing requirements, frequent inspections, and comprehensive safety standards.
- Registration numbers must be displayed on listings
- Hosts must comply with local zoning laws
- Tax collection and reporting obligations apply
- Safety standards and insurance requirements must be met
Compliance Benefits
Maximum compliance ensures premium market positioning and long-term stability.
- Avoid fines and legal issues
- Build trust with guests and neighbors
- Ensure long-term business sustainability
- Maintain listing visibility on platforms
Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.
Which Areas in 香川県 Are Most Profitable for Airbnb?
Explore All Areas →Not all areas within 香川県 perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.
さぬき市
土庄町
三豊市
小豆島町
直島町
観音寺市
丸亀市
琴平町
坂出市
綾川町
東かがわ市
まんのう町
三木町
善通寺市
多度津町
View All 16 submarkets
Get complete profitability analysis and investment ROI for every neighborhood.
Start Free Analysis