Airbnb Occupancy Rates in Livorno, Toscana(June 2026)

Source: GuestFavoritesLast updated: 2026-06-18

Airbnbs in Livorno, Toscana earn an average of €21,997 per year, with a typical occupancy rate of 61% and daily rates averaging €99. There were 575 listings published on Airbnb in June 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Livorno, Italy.

Livorno Airbnb Market Map (June 2026)

575 listings

Livorno Market Performance

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Average Daily Rate (ADR)€99Average daily income from a booked room in Livorno.
Occupancy Rate61% Indicates strong demand and frequent bookings.
Median Annual Revenue€21,997The usual yearly earnings for an Airbnb in Livorno.
Active Listings575The total count of active short-term rental listings.

Period: June 2025 - May 2026

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How Often Will Your Airbnb Be Booked in Livorno?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Livorno is 61%, meaning properties are booked for about 222 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Livorno

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
93%75%48%20%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Livorno

Peak Months

May, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

December, September

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

November, January

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Livorno?

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One of the most common questions for potential Airbnb hosts in Livorno is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Livorno

Best-in-class Airbnb properties (top 10%) in Livorno achieve around €28,784 annually, while strong performers (top 25%) earn at least €19,920. Typical properties generate about €11,890 per year, and entry-level listings (bottom 25%) see earnings near €4,498, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Livorno?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Livorno Airbnb market currently features 575 active listings with an average occupancy rate of 61%. This represents a moderately competitive market environment where strong demand supports premium pricing.

Airbnb Listings: Change Over Time

May 2025574 Airbnbs
– 0%vs
May 2026575 Airbnbs
Market dynamics show a stable condition, with listing count remaining stable by 0% over the past year. This stability provides predictable market conditions for Airbnb investment in Livorno.

Strategic Entry into Livorno Airbnb Market

Competitive Positioning
  • Target premium segment with high-quality amenities
  • Balance quality and competitive pricing
  • Focus on value-for-money positioning
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Stable market provides predictable investment returns
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Livorno?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Livorno is €99 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Livorno

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
€137per night€99per night€76per night€41per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Livorno?

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Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Livorno market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)€28,784
Strong Performers (25%)€19,920
Market Average€21,997
Entry Level (25%)€4,498
Profitability Factors
High Occupancy: 61% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: €99 average daily rate supports healthy profit margins.
Market Growth: Growing market with proven demand patterns.
Profitability Outlook: Livorno offers excellent profitability potential with value-based market positioning. The combination of 61% occupancy and €99 ADR creates a promising investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Livorno?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Livorno.

Current Regulatory Status

70% compliance indicates strict regulatory enforcement in this market.

Compliance Level Strict Enforcement

Key Regulatory Requirements

Comprehensive licensing, regular inspections, and strict safety standards apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

High compliance standards ensure market quality and protect your investment.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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