Airbnb Occupancy Rates in Rennes, Bretagne(April 2026)
The short-term rental market in Rennes, Bretagne is currently demonstrating steady and reliable growth, with properties generating an average annual revenue of €17,438. Hosts are seeing a high occupancy rate of 65% and an average nightly rate of €73. As of April 2026, the city has 1,031 active listings, showcasing its importance as a key urban center in western France with a resilient demand profile.
Rennes is the dynamic capital of Brittany, a historic yet modern city that thrives on its unique blend of student life, tech innovation, and rich medieval heritage.
Rennes Airbnb Market Map (April 2026)
Rennes Market Performance
Period: April 2025 - March 2026
Is Airbnb a Good Investment in Rennes?
YES, Rennes is a very reliable market for investors seeking stable urban demand with high occupancy rates and consistent professional traffic.
With an average annual revenue of €17,438 and a robust occupancy rate of 65%, Rennes offers one of the most stable rental environments in western France. Its diversified economy and massive student population ensure that demand remains high throughout the year, unlike more volatile tourism-only markets. Property acquisition costs are significantly lower than in Paris, providing better capital efficiency for urban investors.
Market Comparison: Rennes vs. Other French Cities
| City | Avg Revenue | Occupancy | Primary Characteristic |
|---|---|---|---|
| Rennes | €17,438 | 65% | Stable Academic & Business Hub |
| Paris | €58,951 | 71% | High global demand; Ultra-strict rules |
| Nantes | €17,019 | 60% | Regional competitor; High growth |
| Lyon | €23,252 | 62% | Strong business & leisure mix |
| Montpellier | €19,230 | 65% | Mediterranean tech & student hub |
Key Advantages
- Diversified Demand: Student life, regional administration, and tech sectors provide a multi-layered demand that resists economic shifts.
- High Occupancy Baseline: Rennes consistently maintains some of the highest year-round occupancy rates for cities of its size.
- Strategic Transport Links: The TGV “Ligne à Grande Vitesse” (LGV) connects Rennes to Paris in just 1.5 hours, boosting its appeal for business travelers.
- Accessible Market: Lower property entry prices compared to Bordeaux or Paris, improving the initial yield calculation.
Important Considerations
- Lower Nightly Rates (ADR): The city doesn’t command the same “luxury premiums” as the Côte d'Azur, focusing instead on consistent volume.
- Compensation Rules: Stricter regulations for secondary residences in the city center require careful legal and strategic planning.
Conclusion
Rennes is the ideal “safety” market for short-term rental investors. It offers predictability over high-risk peaks, making it perfect for those prioritizing consistent cash flow and a healthy occupancy rate. For a balanced portfolio in a growing European city, Rennes is a standout choice in northern France.
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How Often Will Your Airbnb Be Booked in Rennes?
View Demand Patterns →Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.
The current average occupancy rate in Rennes is 65%, meaning properties are booked for about 239 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:
Airbnb Occupancy Tiers in Rennes
Premium(Top 10%) | High-performing(Top 25%) | Average(Median) | Low-performing(Bottom 25%) |
|---|---|---|---|
| 94% | 81% | 65% | 39% |
*High desirability & optimized availability | *Good market fit & guest satisfaction | *Standard market performance | *Higher vacancy, optimization needed |
Seasonal Occupancy Patterns in Rennes
March, December
Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.
August, October
Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.
July, June
Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.
How Much Can You Earn with Airbnb in Rennes?
Calculate Earnings →One of the most common questions for potential Airbnb hosts in Rennes is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.
Monthly Revenue Trends in Rennes
Best-in-class Airbnb properties (top 10%) in Rennes achieve around €23,682 annually, while strong performers (top 25%) earn at least €17,592. Typical properties generate about €12,134 per year, and entry-level listings (bottom 25%) see earnings near €5,359, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.
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What Can You Learn from Top-Performing Airbnbs in Rennes?
View Top Performers →Studying successful properties provides valuable insights for your own Airbnb strategy. Here are the top-performing listings in Rennes and what makes them successful.
How Competitive is the Airbnb Market in Rennes?
Analyze Competition →Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Rennes Airbnb market currently features 1,031 active listings with an average occupancy rate of 65%. This represents a highly competitive market environment where strong demand supports premium pricing.
Airbnb Listings: Change Over Time
Strategic Entry into Rennes Airbnb Market
Competitive Positioning
- Target premium segment with high-quality amenities
- Emphasize unique features and exceptional service
- Focus on value-for-money positioning
Market Opportunities
- Strong demand supports premium pricing strategies
- Stable market provides predictable investment returns
- Established market with proven demand patterns
What Should You Charge for Your Airbnb in Rennes?
Smart Pricing Tools →Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.
The current average daily rate in Rennes is €73 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:
Airbnb Pricing Tiers in Rennes
Premium(Top 10%) | High-performing(Top 25%) | Average(Median) | Budget(Bottom 25%) |
|---|---|---|---|
| €112per night | €81per night | €62per night | €49per night |
*Top locations, big properties, premium amenities | *Good property management, highly rated | *Standard market performance | *Basic properties, less desirable locations |
Is It Profitable to Start an Airbnb in Rennes?
Investment Analysis →Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Rennes market to help you make informed financial decisions.
Revenue Performance
Profitability Factors
What Are the Airbnb Regulations in Rennes?
Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Rennes.
Current Regulatory Status
69% compliance indicates strict regulatory enforcement in this market.
Operating a short-term rental in Rennes requires strict adherence to local housing regulations, which have been tightened in recent years to protect long-term housing stock.
Key Local Rules
Registration Number: Like most major French cities, you must register your rental with the City of Rennes to obtain a 13-digit registration number, which must be displayed on all platforms.
Primary Residence Limit: You can rent out your primary residence for a maximum of 120 days per year. No change-of-use authorization is needed for this.
Secondary Residences: For properties that are not your primary residence, you must apply for a change-of-use authorization. Rennes has implemented strict “compensation” rules in its central zones: to convert a residential property into a short-term rental, you must create an equivalent amount of residential space elsewhere in the same zone.
Tourist Tax (Taxe de Séjour)
A tourist tax is collected per guest per night. This tax is usually handled automatically by platforms like Airbnb and remitted to the Rennes Métropole authorities.
Steps for Compliance
- Register your listing on the city’s official portal.
- Check your building’s bylaws to ensure short-term rentals are permitted.
- Ensure proper insurance for a commercial activity.
- Track your booking days to avoid exceeding the 120-day limit for your primary home.
For more specific information, visit the City of Rennes’ official website or contact the local tourism office.
Rennes Market Analysis
Rennes’ short-term rental market is primarily driven by its dual status as a major administrative hub and one of France’s leading university cities, ensuring a consistent demand from both professionals and visitors.
Diverse Demand Drivers
The city’s visitor base is highly diversified, which protects the market from the extreme seasonality seen in coastal regions:
Academic Hub: With over 60,000 students, Rennes attracts a steady flow of visiting professors, researchers, and families of students, particularly during graduation periods and academic conferences.
Business & Administrative Capital: As the capital of the Brittany region, Rennes hosts numerous regional offices and tech companies, particularly in the cybersecurity and telecommunications sectors, driving mid-week occupancy.
Cultural & Historic Tourism: The beautifully preserved medieval center, the Mordelles Gate, and the annual “Trans Musicales” festival draw tourists from across Europe for city breaks.
Market Stability
Investors are drawn to Rennes for its stability. The city’s high occupancy rate, often exceeding the national average for secondary cities, is a testament to the strong local demand. The low nightly rate (ADR) compared to the south of France is offset by the reliability of bookings year-round. Property acquisition costs in Rennes are also more competitive than in Paris or Nantes, offering a favorable entry point for those looking for long-term urban yields.
Investment Outlook
Rennes is currently undergoing significant urban development, including the extension of its metro system and the modernization of the EuroRennes business district around the TGV station. These improvements are expected to further boost the city’s accessibility and attractiveness. For investors, Rennes represents a “low-risk, steady-reward” market in a region with high living standards and a growing population.
Which Areas in Rennes Are Most Profitable for Airbnb?
Explore All Areas →The neighborhoods of Rennes offer a variety of atmospheres, from the bustling historic core to quieter residential areas well-connected by the metro.
Top Performing Neighborhoods
Centre: The historic and commercial heart of Rennes. It is the most sought-after area for short-term stays, generating €18,008 annually with 65% occupancy. Its ADR of €76 is among the highest in the city due to its walkability and charm.
Thabor Saint Hélier Alphonse Guérin: A prestigious residential and green district near the famous Thabor gardens. It offers high occupancy of 68% and produces an annual revenue of €17,649.
Well-Connected Urban Districts
Sud Gare: Located directly behind the main train station, this area is a favorite for business travelers. It shows a very high occupancy rate of 68%, bringing in €15,956 annually.
Bourg L'évesque La Touche Moulin Du Comte: A dynamic area combining modern residential complexes with historic streets. It generates €17,911 per year with an occupancy of 64%.
Value & Growth Opportunities
Cleunay Arsenal Redon: An area undergoing transformation near the Vilaine river. It currently produces €17,256 in annual revenue with 65% occupancy, attracting those looking for a mix of urban and residential life.
Villejean Beauregard: The main university district. Despite being further from the center, it maintains a strong 66% occupancy and generates €17,739 annually, largely due to academic tourism.
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