Airbnb Occupancy Rates in Turin, Piedmont(October 2026)
Airbnbs in Turin, Piedmont earn an average of €20,728 per year, with a typical occupancy rate of 57% and daily rates averaging €99. There were 6,954 listings published on Airbnb in October 2026.
This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Turin, Italy.
Turin Airbnb Market Map (October 2026)
Turin Market Performance
Italy average: 60% occupancy, €167 per night.
Airbnb occupancy rates by city in ItalyPeriod: October 2025 - September 2026
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How Often Will Your Airbnb Be Booked in Turin?
View Demand Patterns →Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.
The current average occupancy rate in Turin is 57%, meaning properties are booked for about 209 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:
Airbnb Occupancy Tiers in Turin
Premium(Top 10%) | High-performing(Top 25%) | Average(Median) | Low-performing(Bottom 25%) |
|---|---|---|---|
| 93% | 77% | 52% | 17% |
*High desirability & optimized availability | *Good market fit & guest satisfaction | *Standard market performance | *Higher vacancy, optimization needed |
Seasonal Occupancy Patterns in Turin
May, August
Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.
April, November
Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.
January, December
Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.
How Much Can You Earn with Airbnb in Turin?
Calculate Earnings →One of the most common questions for potential Airbnb hosts in Turin is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.
Monthly Revenue Trends in Turin
Best-in-class Airbnb properties (top 10%) in Turin achieve around €30,929 annually, while strong performers (top 25%) earn at least €20,189. Typical properties generate about €11,715 per year, and entry-level listings (bottom 25%) see earnings near €3,392, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.
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What Can You Learn from Top-Performing Airbnbs in Turin?
View Top Performers →Studying successful properties provides valuable insights for your own Airbnb strategy. Here are the top-performing listings in Turin and what makes them successful.
![Top performing Airbnb: [Historic Center] 5 min to M.Egizio, Porta Nuova, A/C in Turin](https://a0.muscache.com/im/pictures/hosting/Hosting-1649980591743035104/original/34315bd5-d2f6-478e-9021-b23f4e1e6fb0.jpeg?im_w=480)
![Popular Airbnb listing: [Le Rose] Apartment in the heart of Turin 3 bedrooms in Turin](https://a0.muscache.com/im/pictures/hosting/Hosting-U3RheVN1cHBseUxpc3Rpbmc6OTMzODMyNzg4NTEwMTg3NDAy/original/608a72f5-9925-45da-b5ce-5318e97fdd5f.jpeg?im_w=480)
What Should You Charge for Your Airbnb in Turin?
Smart Pricing Tools →Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.
The current average daily rate in Turin is €99 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:
Airbnb Pricing Tiers in Turin
Premium(Top 10%) | High-performing(Top 25%) | Average(Median) | Budget(Bottom 25%) |
|---|---|---|---|
| €160per night | €109per night | €77per night | €52per night |
*Top locations, big properties, premium amenities | *Good property management, highly rated | *Standard market performance | *Basic properties, less desirable locations |
Is It Profitable to Start an Airbnb in Turin?
Investment Analysis →Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Turin market to help you make informed financial decisions.
Revenue Performance
Profitability Factors
What Are the Airbnb Regulations in Turin?
Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Turin.
Registration Numbers on Airbnb
62% of the active Airbnb listings we tracked last month display a registration or license number.
This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.
Key Regulatory Requirements
Comprehensive licensing, regular inspections, and strict safety standards apply.
- Registration numbers must be displayed on listings
- Hosts must comply with local zoning laws
- Tax collection and reporting obligations apply
- Safety standards and insurance requirements must be met
Compliance Benefits
High compliance standards ensure market quality and protect your investment.
- Avoid fines and legal issues
- Build trust with guests and neighbors
- Ensure long-term business sustainability
- Maintain listing visibility on platforms
Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.
Which Areas in Turin Are Most Profitable for Airbnb?
Explore All Areas →Not all areas within Turin perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.
Cesana Torinese
Pragelato
Oulx
Sauze Di Cesana
Ivrea
Moncalieri
Venaria Reale
Collegno
Claviere
Pinerolo
Locana
Avigliana
Chieri
Torre Pellice
Rivoli
Roure
Giaveno
Mezzenile
Susa
Grugliasco
Fenestrelle
Nichelino
Brosso
Caselle Torinese
Ala Di Stura
Chivasso
Leini
Rivarolo Canavese
San Maurizio Canavese
Viù
Settimo Torinese
Bussoleno
Almese
Prali
Ceres
Villar Pellice
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