Airbnb Occupancy Rates in Varese, Lombardy(October 2026)

Source: GuestFavoritesLast updated: 2026-10-02

Airbnbs in Varese, Lombardy earn an average of €27,793 per year, with a typical occupancy rate of 58% and daily rates averaging €131. There were 2,434 listings published on Airbnb in October 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Varese, Italy.

Varese Airbnb Market Map (October 2026)

2,434 listings

Varese Market Performance

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Average Daily Rate (ADR)€131Average daily income from a booked room in Varese.
Occupancy Rate58% Indicates strong demand and frequent bookings.
Median Annual Revenue€27,793The usual yearly earnings for an Airbnb in Varese.
Active Listings2,434The total count of active short-term rental listings.

Italy average: 60% occupancy, €167 per night.

Airbnb occupancy rates by city in Italy

Period: October 2025 - September 2026

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How Often Will Your Airbnb Be Booked in Varese?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Varese is 58%, meaning properties are booked for about 212 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Varese

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
92%72%43%14%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Varese

Peak Months

September, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

April, March

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, December

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Varese?

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One of the most common questions for potential Airbnb hosts in Varese is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Varese

Best-in-class Airbnb properties (top 10%) in Varese achieve around €35,069 annually, while strong performers (top 25%) earn at least €21,719. Typical properties generate about €11,597 per year, and entry-level listings (bottom 25%) see earnings near €3,376, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Varese?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Varese is €131 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Varese

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
€184per night€119per night€83per night€36per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Varese?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Varese market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)€35,069
Strong Performers (25%)€21,719
Market Average€27,793
Entry Level (25%)€3,376
Profitability Factors
High Occupancy: 58% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: €131 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Varese offers strong profitability potential with competitive pricing advantages. The combination of 58% occupancy and €131 ADR creates a promising investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Varese?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Varese.

Registration Numbers on Airbnb

63% of the active Airbnb listings we tracked last month display a registration or license number.

This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.

Our Classification Most Listings Registered

Key Regulatory Requirements

Comprehensive licensing, regular inspections, and strict safety standards apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

High compliance standards ensure market quality and protect your investment.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Varese Are Most Profitable for Airbnb?

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Not all areas within Varese perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings174
Daily Rate€208
Occupancy61%
Revenue€47,010
Active Listings199
Daily Rate€133
Occupancy59%
Revenue€29,160
Active Listings173
Daily Rate€103
Occupancy60%
Revenue€22,870
Active Listings123
Daily Rate€168
Occupancy52%
Revenue€31,946

Porto Valtravaglia

Active Listings86
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Leggiuno

Active Listings73
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Brezzo Di Bedero

Active Listings65
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Germignaga

Active Listings81
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Active Listings114
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Ispra

Active Listings57
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Castelveccana

Active Listings56
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Active Listings101
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Besozzo

Active Listings31
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Angera

Active Listings59
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Sesto Calende

Active Listings79
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Somma Lombardo

Active Listings75
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Porto Ceresio

Active Listings61
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Ranco

Active Listings19
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Lavena Ponte Tresa

Active Listings41
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Saronno

Active Listings52
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Travedona Monate

Active Listings20
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Brusimpiano

Active Listings28
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Cardano Al Campo

Active Listings30
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Gavirate

Active Listings29
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Cittiglio

Active Listings17
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Agra

Active Listings14
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Valganna

Active Listings13
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Monvalle

Active Listings24
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Viggiù

Active Listings10
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Cuasso Al Monte

Active Listings18
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Cadegliano Viconago

Active Listings20
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Castellanza

Active Listings20
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Vergiate

Active Listings14
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Cadrezzate Con Osmate

Active Listings20
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Casorate Sempione

Active Listings17
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Casciago

Active Listings11
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Montegrino Valtravaglia

Active Listings17
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Samarate

Active Listings18
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Lonate Pozzolo

Active Listings15
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Casalzuigno

Active Listings13
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