Airbnb Occupancy Rates in Vendée, Pays De La Loire(July 2026)

Source: GuestFavoritesLast updated: 2026-07-09

Airbnbs in Vendée, Pays De La Loire earn an average of €23,462 per year, with a typical occupancy rate of 53% and daily rates averaging €122. There were 1,086 listings published on Airbnb in July 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Vendée, France.

Vendée Airbnb Market Map (July 2026)

1,086 listings

Vendée Market Performance

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Average Daily Rate (ADR)€122Average daily income from a booked room in Vendée.
Occupancy Rate53% Indicates strong demand and frequent bookings.
Median Annual Revenue€23,462The usual yearly earnings for an Airbnb in Vendée.
Active Listings1,086The total count of active short-term rental listings.

Period: July 2025 - June 2026

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How Often Will Your Airbnb Be Booked in Vendée?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Vendée is 53%, meaning properties are booked for about 192 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Vendée

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
80%49%21%6%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Vendée

Peak Months

April, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

March, October

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, December

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Vendée?

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One of the most common questions for potential Airbnb hosts in Vendée is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Vendée

Best-in-class Airbnb properties (top 10%) in Vendée achieve around €24,568 annually, while strong performers (top 25%) earn at least €13,011. Typical properties generate about €4,975 per year, and entry-level listings (bottom 25%) see earnings near €836, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Vendée?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Vendée Airbnb market currently features 1,086 active listings with an average occupancy rate of 53%. This represents a highly competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

June 20251,340 Airbnbs
↓ 19%vs
June 20261,087 Airbnbs
Market dynamics show a consolidation phase, with listing count decreasing by 19% over the past year. This consolidation suggests focusing on quality and differentiation for Airbnb investment in Vendée.

Strategic Entry into Vendée Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Emphasize unique features and exceptional service
  • Target mid-range market segment
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Market consolidation allows for strategic acquisitions
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Vendée?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Vendée is €122 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Vendée

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
€168per night€99per night€44per night€9per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Vendée?

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Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Vendée market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)€24,568
Strong Performers (25%)€13,011
Market Average€23,462
Entry Level (25%)€836
Profitability Factors
High Occupancy: 53% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: €122 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Vendée offers strong profitability potential with competitive pricing advantages. The combination of 53% occupancy and €122 ADR creates a promising investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Vendée?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Vendée.

Current Regulatory Status

With 21% compliance, regulations are moderately enforced in this market.

Compliance Level Moderate Enforcement

Key Regulatory Requirements

Standard registration and tax obligations apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Moderate compliance requirements balance ease of entry with market protection.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Vendée Are Most Profitable for Airbnb?

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Not all areas within Vendée perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings43
Daily Rate€159
Occupancy55%
Revenue€32,206

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