Airbnb Occupancy Rates in Monterosso Al Mare, La Spezia(October 2026)

Source: GuestFavoritesLast updated: 2026-10-21

Airbnbs in Monterosso Al Mare, La Spezia earn an average of €58,272 per year, with a typical occupancy rate of 68% and daily rates averaging €234. There were 381 listings published on Airbnb in October 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Monterosso Al Mare, Italy.

Monterosso Al Mare Airbnb Market Map (October 2026)

381 listings

Monterosso Al Mare Market Performance

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Average Daily Rate (ADR)€234Average daily income from a booked room in Monterosso Al Mare.
Occupancy Rate68% Indicates strong demand and frequent bookings.
Median Annual Revenue€58,272The usual yearly earnings for an Airbnb in Monterosso Al Mare.
Active Listings381The total count of active short-term rental listings.

Italy average: 60% occupancy, €168 per night.

Airbnb occupancy rates by city in Italy

Period: October 2025 - September 2026

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Airbnb market analytics dashboard for Monterosso Al Mare, La Spezia

How Often Will Your Airbnb Be Booked in Monterosso Al Mare?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Monterosso Al Mare is 68%, meaning properties are booked for about 249 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Monterosso Al Mare

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
95%73%50%34%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Monterosso Al Mare

Peak Months

September, August

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

March, April

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, December

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Monterosso Al Mare?

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One of the most common questions for potential Airbnb hosts in Monterosso Al Mare is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Monterosso Al Mare

Best-in-class Airbnb properties (top 10%) in Monterosso Al Mare achieve around €69,154 annually, while strong performers (top 25%) earn at least €46,589. Typical properties generate about €29,240 per year, and entry-level listings (bottom 25%) see earnings near €17,955, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Monterosso Al Mare?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Monterosso Al Mare is €234 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Monterosso Al Mare

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
€326per night€232per night€148per night€96per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Monterosso Al Mare?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Monterosso Al Mare market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)€69,154
Strong Performers (25%)€46,589
Market Average€58,272
Entry Level (25%)€17,955
Profitability Factors
High Occupancy: 68% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: €234 average daily rate supports healthy profit margins.
Market Growth: Emerging market with proven demand patterns.
Profitability Outlook: Monterosso Al Mare offers excellent profitability potential with premium pricing opportunities. The combination of 68% occupancy and €234 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Monterosso Al Mare?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Monterosso Al Mare.

Rules for new hosts

Can a new host open an entire-home rental here?

Yes. Registration is required.

Regulation level Low
  1. November 2025Giunta resolution 153 confirms the 2026 tourist tax: EUR 3 per person per night, max 3 nights, incl. short-let apartments
  2. TodayNo change scheduled
Licence
RegistrationNational
Building / HOA
Bylaws can ban itNational
Enforcement
MediumNational

Monterosso al Mare has no rule that limits new tourist rentals, so a newcomer follows the Liguria and national regime (communication to the Comune, regional code and national CIN). The comune levies a tourist tax since 1 March 2018: EUR 3 per person per night, for a maximum of 3 nights, including short-let apartments (Giunta resolution 153 of 14 November 2025 confirms the rate for 2026). The harbour dispute reported in the press concerns boat rental, not housing.

Last checked October 20, 2026
This is a summary, not legal advice. Check with the local authority before investing.

Registration Numbers on Airbnb

83% of the active Airbnb listings we tracked last month display a registration or license number.

This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.

Our Classification Nearly All Listings Registered

Key Regulatory Requirements

Stringent licensing requirements, frequent inspections, and comprehensive safety standards.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Maximum compliance ensures premium market positioning and long-term stability.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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