Airbnb Occupancy Rates in Rheinland Pfalz, Germany (January 2026)

Source: GuestFavorites Last updated: 2026-01-02

Airbnbs in Rheinland Pfalz, Germany earn an average of €23,963 per year, with a typical occupancy rate of 57% and daily rates averaging €119. There were 11,373 listings published on Airbnb in January 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Rheinland Pfalz, Germany.

Rheinland Pfalz Airbnb Market Map (January 2026)

11,373 listings

Rheinland Pfalz Market Performance

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Average Daily Rate (ADR) €119 Average daily income from a booked room in Rheinland Pfalz.
Occupancy Rate 57% Indicates strong demand and frequent bookings.
Median Annual Revenue €23,963 The usual yearly earnings for an Airbnb in Rheinland Pfalz.
Active Listings 11,373 The total count of active short-term rental listings.

Period: February 2025 - December 2025

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How Often Will Your Airbnb Be Booked in Rheinland Pfalz?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Rheinland Pfalz is 57%, meaning properties are booked for about 207 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Rheinland Pfalz

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Low-performing (Bottom 25%)
82% 64% 39% 12%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Rheinland Pfalz

Peak Months

October, September

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

June, April

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, February

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Rheinland Pfalz?

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One of the most common questions for potential Airbnb hosts in Rheinland Pfalz is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Rheinland Pfalz

Best-in-class Airbnb properties (top 10%) in Rheinland Pfalz achieve around €30,428 annually, while strong performers (top 25%) earn at least €19,142. Typical properties generate about €10,030 per year, and entry-level listings (bottom 25%) see earnings near €2,701, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Rheinland Pfalz?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Rheinland Pfalz Airbnb market currently features 11,373 active listings with an average occupancy rate of 57%. This represents a highly competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

February 2025 9,906 Airbnbs
↑ 15% vs
December 2025 11,373 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 15% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Rheinland Pfalz.

Strategic Entry into Rheinland Pfalz Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Emphasize unique features and exceptional service
  • Target mid-range market segment
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Rheinland Pfalz?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Rheinland Pfalz is €119 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Rheinland Pfalz

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Budget (Bottom 25%)
€146 per night €97 per night €62 per night €33 per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Rheinland Pfalz?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Rheinland Pfalz market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%) €30,428
Strong Performers (25%) €19,142
Market Average €23,963
Entry Level (25%) €2,701
Profitability Factors
High Occupancy: 57% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: €119 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Rheinland Pfalz offers strong profitability potential with competitive pricing advantages. The combination of 57% occupancy and €119 ADR creates a promising investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Rheinland Pfalz?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Rheinland Pfalz.

Current Regulatory Status

Only 1% of properties have proper licensing, indicating a relatively relaxed regulatory environment.

Compliance Level Relaxed Regulations

Key Regulatory Requirements

Basic registration and safety standards apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Lower compliance barriers make it easier to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Rheinland Pfalz Are Most Profitable for Airbnb?

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Not all areas within Rheinland Pfalz perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings 616
Daily Rate €106
Occupancy 59%
Revenue €23,063
Active Listings 241
Daily Rate €96
Occupancy 69%
Revenue €24,658
Active Listings 179
Daily Rate €147
Occupancy 53%
Revenue €28,890
Active Listings 223
Daily Rate €92
Occupancy 66%
Revenue €22,522
Active Listings 266
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Gerolstein

Active Listings 74
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Thalfang

Active Listings 40
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Daun

Active Listings 75
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Hallschlag

Active Listings 44
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Neuwied

Active Listings 88
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Ediger Eller

Active Listings 57
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Andernach

Active Listings 69
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Bad Ems

Active Listings 61
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Bendorf

Active Listings 41
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Bingen Am Rhein

Active Listings 59
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Deidesheim

Active Listings 48
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Schalkenmehren

Active Listings 41
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Ramstein Miesenbach

Active Listings 59
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Speyer

Active Listings 50
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Sankt Goar

Active Listings 44
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Bacharach

Active Listings 42
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Idar Oberstein

Active Listings 60
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Landau In Der Pfalz

Active Listings 55
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Landstuhl

Active Listings 53
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Saarburg

Active Listings 43
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Ingelheim Am Rhein

Active Listings 49
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Mayen

Active Listings 51
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Bad Dürkheim

Active Listings 41
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Remagen

Active Listings 44
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Morbach

Active Listings 44
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