Airbnb Occupancy Rates in Ultimo, New South Wales (November 2025)

Source: GuestFavorites Last updated: 2025-11-20

Airbnbs in Ultimo, New South Wales earn an average of A$91,441 per year, with a typical occupancy rate of 68% and daily rates averaging A$368. There were 108 listings published on Airbnb in November 2025.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Ultimo, Australia.

Ultimo Airbnb Market Map (November 2025)

108 listings

Ultimo Market Performance

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Average Daily Rate (ADR) A$368 Average daily income from a booked room in Ultimo.
Occupancy Rate 68% Indicates strong demand and frequent bookings.
Median Annual Revenue A$91,441 The usual yearly earnings for an Airbnb in Ultimo.
Active Listings 108 The total count of active short-term rental listings.

Period: November 2024 - October 2025

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How Often Will Your Airbnb Be Booked in Ultimo?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Ultimo is 68%, meaning properties are booked for about 249 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Ultimo

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Low-performing (Bottom 25%)
95% 83% 59% 16%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Ultimo

Peak Months

November, August

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

December, June

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

May, January

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Ultimo?

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One of the most common questions for potential Airbnb hosts in Ultimo is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Ultimo

Best-in-class Airbnb properties (top 10%) in Ultimo achieve around A$128,736 annually, while strong performers (top 25%) earn at least A$82,856. Typical properties generate about A$37,521 per year, and entry-level listings (bottom 25%) see earnings near A$5,618, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Ultimo?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Ultimo Airbnb market currently features 108 active listings with an average occupancy rate of 68%. This represents a developing market environment where strong demand supports premium pricing.

Airbnb Listings: Change Over Time

November 2024 82 Airbnbs
↑ 32% vs
October 2025 108 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 32% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Ultimo.

Strategic Entry into Ultimo Airbnb Market

Competitive Positioning
  • Target premium segment with high-quality amenities
  • Establish market presence with competitive rates
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Underserved market with first-mover advantages

What Should You Charge for Your Airbnb in Ultimo?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Ultimo is A$368 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Ultimo

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Budget (Bottom 25%)
A$519 per night A$370 per night A$220 per night A$67 per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Ultimo?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Ultimo market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%) A$128,736
Strong Performers (25%) A$82,856
Market Average A$91,441
Entry Level (25%) A$5,618
Profitability Factors
High Occupancy: 68% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: A$368 average daily rate supports healthy profit margins.
Market Growth: Emerging market with proven demand patterns.
Profitability Outlook: Ultimo offers excellent profitability potential with premium pricing opportunities. The combination of 68% occupancy and A$368 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Ultimo?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Ultimo.

Current Regulatory Status

54% of properties are properly licensed, showing active regulatory oversight.

Compliance Level Active Oversight

Key Regulatory Requirements

Registration, tax collection, and safety standards are actively enforced.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Strong compliance helps maintain market quality and guest trust.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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