Airbnb Occupancy Rates in
Cairns Regional, Queensland
(January 2026)
Airbnbs in Cairns Regional, Queensland earn an average of A$75,236 per year, with a typical occupancy rate of 65% and daily rates averaging A$316. There were 1,960 listings published on Airbnb in January 2026.
This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Cairns Regional, Australia.
Cairns Regional Airbnb Market Map (January 2026)
Cairns Regional Market Performance
Period: January 2025 - December 2025
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How Often Will Your Airbnb Be Booked in Cairns Regional?
View Demand Patterns →Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.
The current average occupancy rate in Cairns Regional is 65%, meaning properties are booked for about 239 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:
Airbnb Occupancy Tiers in Cairns Regional
|
Premium
(Top 10%)
|
High-performing
(Top 25%)
|
Average
(Median)
|
Low-performing
(Bottom 25%)
|
|---|---|---|---|
| 95% | 81% | 61% | 32% |
|
*High desirability & optimized availability
|
*Good market fit & guest satisfaction
|
*Standard market performance
|
*Higher vacancy, optimization needed
|
Seasonal Occupancy Patterns in Cairns Regional
October, September
Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.
January, June
Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.
February, March
Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.
How Much Can You Earn with Airbnb in Cairns Regional?
Calculate Earnings →One of the most common questions for potential Airbnb hosts in Cairns Regional is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.
Monthly Revenue Trends in Cairns Regional
Best-in-class Airbnb properties (top 10%) in Cairns Regional achieve around A$112,579 annually, while strong performers (top 25%) earn at least A$73,516. Typical properties generate about A$42,014 per year, and entry-level listings (bottom 25%) see earnings near A$17,007, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.
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What Can You Learn from Top-Performing Airbnbs in Cairns Regional?
View Top Performers →Studying successful properties provides valuable insights for your own Airbnb strategy. Here are the top-performing listings in Cairns Regional and what makes them successful.
How Competitive is the Airbnb Market in Cairns Regional?
Analyze Competition →Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Cairns Regional Airbnb market currently features 1,960 active listings with an average occupancy rate of 65%. This represents a highly competitive market environment where strong demand supports premium pricing.
Airbnb Listings: Change Over Time
Strategic Entry into Cairns Regional Airbnb Market
Competitive Positioning
- Target premium segment with high-quality amenities
- Emphasize unique features and exceptional service
- Position as luxury accommodation option
Market Opportunities
- Strong demand supports premium pricing strategies
- Rapid market growth creates new opportunities
- Established market with proven demand patterns
What Should You Charge for Your Airbnb in Cairns Regional?
Smart Pricing Tools →Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.
The current average daily rate in Cairns Regional is A$316 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:
Airbnb Pricing Tiers in Cairns Regional
|
Premium
(Top 10%)
|
High-performing
(Top 25%)
|
Average
(Median)
|
Budget
(Bottom 25%)
|
|---|---|---|---|
| A$542 per night | A$379 per night | A$235 per night | A$126 per night |
|
*Top locations, big properties, premium amenities
|
*Good property management, highly rated
|
*Standard market performance
|
*Basic properties, less desirable locations
|
Is It Profitable to Start an Airbnb in Cairns Regional?
Investment Analysis →Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Cairns Regional market to help you make informed financial decisions.
Revenue Performance
Profitability Factors
What Are the Airbnb Regulations in Cairns Regional?
Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Cairns Regional.
Current Regulatory Status
No properties have proper licensing in this market, indicating minimal regulatory enforcement.
Key Regulatory Requirements
Minimal registration requirements may apply.
- Registration numbers must be displayed on listings
- Hosts must comply with local zoning laws
- Tax collection and reporting obligations apply
- Safety standards and insurance requirements must be met
Compliance Benefits
Very low compliance barriers make it easy to start your Airbnb business.
- Avoid fines and legal issues
- Build trust with guests and neighbors
- Ensure long-term business sustainability
- Maintain listing visibility on platforms
Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.
Which Areas in Cairns Regional Are Most Profitable for Airbnb?
Explore All Areas →Not all areas within Cairns Regional perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.
Clifton Beach
Edge Hill
Parramatta Park
Kewarra Beach
Westcourt
Holloways Beach
Redlynch
Trinity Park
Bungalow
Yorkeys Knob
Smithfield
Whitfield
Machans Beach
Mooroobool
Manunda
Freshwater
Brinsmead
Manoora
Aeroglen
Kamerunga
Bayview Heights
Caravonica
Woree
Earlville
Stratford
Bramston Beach
Macalister Range
White Rock
East Trinity
Bellenden Ker
Gordonvale
Kanimbla
Bentley Park
Eubenangee
Mount Peter
Aloomba
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