Airbnb Occupancy Rates in Greater Brisbane, Queensland(March 2026)

Source: GuestFavoritesLast updated: 2026-03-03

Airbnbs in Greater Brisbane, Queensland earn an average of A$63,829 per year, with a typical occupancy rate of 65% and daily rates averaging A$272. There were 6,095 listings published on Airbnb in March 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Greater Brisbane, Australia.

Greater Brisbane Airbnb Market Map (March 2026)

6,095 listings

Greater Brisbane Market Performance

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Average Daily Rate (ADR)A$272Average daily income from a booked room in Greater Brisbane.
Occupancy Rate65% Indicates strong demand and frequent bookings.
Median Annual RevenueA$63,829The usual yearly earnings for an Airbnb in Greater Brisbane.
Active Listings6,095The total count of active short-term rental listings.

Period: March 2025 - February 2026

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How Often Will Your Airbnb Be Booked in Greater Brisbane?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Greater Brisbane is 65%, meaning properties are booked for about 238 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Greater Brisbane

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
97%84%65%35%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Greater Brisbane

Peak Months

November, December

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

September, April

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

June, May

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Greater Brisbane?

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One of the most common questions for potential Airbnb hosts in Greater Brisbane is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Greater Brisbane

Best-in-class Airbnb properties (top 10%) in Greater Brisbane achieve around A$90,015 annually, while strong performers (top 25%) earn at least A$62,792. Typical properties generate about A$37,811 per year, and entry-level listings (bottom 25%) see earnings near A$15,600, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Greater Brisbane?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Greater Brisbane Airbnb market currently features 6,095 active listings with an average occupancy rate of 65%. This represents a highly competitive market environment where strong demand supports premium pricing.

Airbnb Listings: Change Over Time

March 20255,284 Airbnbs
↑ 15%vs
February 20266,095 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 15% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Greater Brisbane.

Strategic Entry into Greater Brisbane Airbnb Market

Competitive Positioning
  • Target premium segment with high-quality amenities
  • Emphasize unique features and exceptional service
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Greater Brisbane?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Greater Brisbane is A$272 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Greater Brisbane

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
A$456per nightA$309per nightA$219per nightA$150per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Greater Brisbane?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Greater Brisbane market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)A$90,015
Strong Performers (25%)A$62,792
Market AverageA$63,829
Entry Level (25%)A$15,600
Profitability Factors
High Occupancy: 65% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: A$272 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Greater Brisbane offers excellent profitability potential with premium pricing opportunities. The combination of 65% occupancy and A$272 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Greater Brisbane?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Greater Brisbane.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Greater Brisbane Are Most Profitable for Airbnb?

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Not all areas within Greater Brisbane perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings818
Daily RateA$285
Occupancy67%
RevenueA$70,818
Active Listings485
Daily RateA$248
Occupancy75%
RevenueA$68,573
Active Listings308
Daily RateA$479
Occupancy53%
RevenueA$94,208
Active Listings387
Daily RateA$259
Occupancy70%
RevenueA$66,743
Active Listings112
Daily RateA$--
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Amity

Active Listings69
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Moreton Island

Active Listings38
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Active Listings105
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Active Listings109
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Hamilton

Active Listings85
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Newstead

Active Listings60
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West End

Active Listings82
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Kangaroo Point

Active Listings77
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Woorim

Active Listings91
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Banksia Beach

Active Listings56
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Woolloongabba

Active Listings69
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East Brisbane

Active Listings53
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Teneriffe

Active Listings49
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Rocklea

Active Listings93
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Paddington

Active Listings47
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Toowong

Active Listings53
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Bowen Hills

Active Listings62
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Wynnum

Active Listings51
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Redcliffe

Active Listings46
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Scarborough

Active Listings46
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Auchenflower

Active Listings49
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Sunnybank

Active Listings52
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Milton

Active Listings39
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Margate

Active Listings39
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Bulimba

Active Listings29
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Sunnybank Hills

Active Listings34
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Manly

Active Listings29
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Macgregor

Active Listings35
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Park Ridge

Active Listings31
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Ascot

Active Listings28
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Chermside

Active Listings30
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Bellara

Active Listings36
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Windsor

Active Listings29
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Kelvin Grove

Active Listings27
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Nundah

Active Listings27
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