Airbnb Occupancy Rates in Adelaide, South Australia (January 2026)

Source: GuestFavorites Last updated: 2026-01-02

Airbnbs in Adelaide, South Australia earn an average of A$59,606 per year, with a typical occupancy rate of 60% and daily rates averaging A$276. There were 4,069 listings published on Airbnb in January 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Adelaide, Australia.

Adelaide Airbnb Market Map (January 2026)

4,069 listings

Adelaide Market Performance

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Average Daily Rate (ADR) A$276 Average daily income from a booked room in Adelaide.
Occupancy Rate 60% Indicates strong demand and frequent bookings.
Median Annual Revenue A$59,606 The usual yearly earnings for an Airbnb in Adelaide.
Active Listings 4,069 The total count of active short-term rental listings.

Period: January 2025 - December 2025

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How Often Will Your Airbnb Be Booked in Adelaide?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Adelaide is 60%, meaning properties are booked for about 219 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Adelaide

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Low-performing (Bottom 25%)
92% 77% 54% 24%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Adelaide

Peak Months

October, December

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

February, August

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

June, May

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Adelaide?

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One of the most common questions for potential Airbnb hosts in Adelaide is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Adelaide

Best-in-class Airbnb properties (top 10%) in Adelaide achieve around A$83,534 annually, while strong performers (top 25%) earn at least A$55,986. Typical properties generate about A$32,929 per year, and entry-level listings (bottom 25%) see earnings near A$12,230, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Adelaide?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Adelaide Airbnb market currently features 4,069 active listings with an average occupancy rate of 60%. This represents a highly competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

January 2025 3,516 Airbnbs
↑ 16% vs
December 2025 4,069 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 16% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Adelaide.

Strategic Entry into Adelaide Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Emphasize unique features and exceptional service
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Adelaide?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Adelaide is A$276 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Adelaide

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Budget (Bottom 25%)
A$452 per night A$310 per night A$215 per night A$122 per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Adelaide?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Adelaide market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%) A$83,534
Strong Performers (25%) A$55,986
Market Average A$59,606
Entry Level (25%) A$12,230
Profitability Factors
High Occupancy: 60% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: A$276 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Adelaide offers strong profitability potential with premium pricing opportunities. The combination of 60% occupancy and A$276 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Adelaide?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Adelaide.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Adelaide Are Most Profitable for Airbnb?

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Not all areas within Adelaide perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings 775
Daily Rate A$238
Occupancy 65%
Revenue A$57,503
Active Listings 220
Daily Rate A$290
Occupancy 63%
Revenue A$66,764
Active Listings 184
Daily Rate A$381
Occupancy 49%
Revenue A$68,862
Active Listings 136
Daily Rate A$290
Occupancy 58%
Revenue A$61,886
Active Listings 100
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Mc Laren Vale

Active Listings 95
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Glenelg South

Active Listings 75
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Norwood

Active Listings 71
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Port Willunga

Active Listings 74
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Sellicks Beach

Active Listings 63
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Grange

Active Listings 52
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West Beach

Active Listings 64
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Moana

Active Listings 56
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Mc Laren Flat

Active Listings 39
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Henley Beach South

Active Listings 31
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Semaphore

Active Listings 46
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Christies Beach

Active Listings 43
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Walkerville

Active Listings 45
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Brighton

Active Listings 33
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Unley

Active Listings 29
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Glenelg East

Active Listings 34
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Parkside

Active Listings 31
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Port Noarlunga South

Active Listings 31
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Semaphore Park

Active Listings 22
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Blewitt Springs

Active Listings 24
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Somerton Park

Active Listings 26
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Prospect

Active Listings 25
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Bowden

Active Listings 21
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West Lakes

Active Listings 19
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Hallett Cove

Active Listings 22
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Seacliff

Active Listings 20
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Plympton

Active Listings 27
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Port Noarlunga

Active Listings 22
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Willunga

Active Listings 25
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Torrensville

Active Listings 22
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Aldinga

Active Listings 20
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Kent Town

Active Listings 19
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Maslin Beach

Active Listings 19
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Mawson Lakes

Active Listings 19
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