Airbnb Occupancy Rates in Merrijig, Shire Of Mansfield(October 2026)

Source: GuestFavoritesLast updated: 2026-10-21

Airbnbs in Merrijig, Shire Of Mansfield earn an average of A$85,032 per year, with a typical occupancy rate of 37% and daily rates averaging A$634. There were 111 listings published on Airbnb in October 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Merrijig, Australia.

Merrijig Airbnb Market Map (October 2026)

111 listings

Merrijig Market Performance

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Average Daily Rate (ADR)A$634Average daily income from a booked room in Merrijig.
Occupancy Rate37% Shows moderate demand and chances for more bookings.
Median Annual RevenueA$85,032The usual yearly earnings for an Airbnb in Merrijig.
Active Listings111The total count of active short-term rental listings.

Australia average: 59% occupancy, A$333 per night.

Airbnb occupancy rates by city in Australia

Period: October 2025 - September 2026

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Airbnb market analytics dashboard for Merrijig, Shire Of Mansfield

How Often Will Your Airbnb Be Booked in Merrijig?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Merrijig is 37%, meaning properties are booked for about 134 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Merrijig

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
61%38%19%4%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Merrijig

Peak Months

June, August

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

March, May

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

October, February

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Merrijig?

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One of the most common questions for potential Airbnb hosts in Merrijig is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Merrijig

Best-in-class Airbnb properties (top 10%) in Merrijig achieve around A$118,339 annually, while strong performers (top 25%) earn at least A$63,004. Typical properties generate about A$25,042 per year, and entry-level listings (bottom 25%) see earnings near A$5,309, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Merrijig?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Merrijig is A$634 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Merrijig

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
A$992per nightA$642per nightA$269per nightA$47per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Merrijig?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Merrijig market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)A$118,339
Strong Performers (25%)A$63,004
Market AverageA$85,032
Entry Level (25%)A$5,309
Profitability Factors
High Occupancy: 37% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: A$634 average daily rate supports healthy profit margins.
Market Growth: Emerging market with proven demand patterns.
Profitability Outlook: Merrijig offers developing profitability potential with premium pricing opportunities. The combination of 37% occupancy and A$634 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Merrijig?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Merrijig.

Rules for new hosts

Can a new host open an entire-home rental here?

Yes. No licence is needed.

Regulation level Unregulated
  1. August 2024Short Stay Levy Bill 2024 introduced into the Victorian Parliament (Sladen Legal)
  2. 2025Short Stay Levy (7.5% of booking fee, stays under 28 days) applies; Owners Corporations Act short-stay amendments (Jan 2025) in effect
  3. TodayNo change scheduled
Building / HOA
Bylaws can ban itRegional
New licences
AvailableRegional
Licence
Not requiredRegional

Mansfield Shire has no short-stay local law, registration scheme or night cap; the council's registration listing covers prescribed accommodation (hotels, hostels, holiday camps, rooming houses) and its B&B factsheet describes owner-occupied B&Bs, not entire-home lets. State rules apply (7.5% levy, owners corporation bans); whether a planning permit is needed depends on the planning scheme, so check with the council before buying. Mount Buller is managed by Alpine Resorts Victoria, not the shire, and letting there depends on the resort lease and lessee company rules.

Last checked October 20, 2026
This is a summary, not legal advice. Check with the local authority before investing.

Registration Numbers on Airbnb

None of the active Airbnb listings we tracked last month display a registration or license number.

This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.

Our Classification No Registration Numbers Found

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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