Airbnb Occupancy Rates in Potts Point, New South Wales(March 2026)

Source: GuestFavoritesLast updated: 2026-03-05

Airbnbs in Potts Point, New South Wales earn an average of A$70,130 per year, with a typical occupancy rate of 75% and daily rates averaging A$262. There were 160 listings published on Airbnb in March 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Potts Point, Australia.

Potts Point Airbnb Market Map (March 2026)

160 listings

Potts Point Market Performance

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Average Daily Rate (ADR)A$262Average daily income from a booked room in Potts Point.
Occupancy Rate75% Indicates strong demand and frequent bookings.
Median Annual RevenueA$70,130The usual yearly earnings for an Airbnb in Potts Point.
Active Listings160The total count of active short-term rental listings.

Period: March 2025 - February 2026

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How Often Will Your Airbnb Be Booked in Potts Point?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Potts Point is 75%, meaning properties are booked for about 273 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Potts Point

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
97%88%73%42%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Potts Point

Peak Months

October, November

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

May, August

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

June, July

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Potts Point?

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One of the most common questions for potential Airbnb hosts in Potts Point is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Potts Point

Best-in-class Airbnb properties (top 10%) in Potts Point achieve around A$92,502 annually, while strong performers (top 25%) earn at least A$64,069. Typical properties generate about A$41,532 per year, and entry-level listings (bottom 25%) see earnings near A$15,680, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Potts Point?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Potts Point Airbnb market currently features 160 active listings with an average occupancy rate of 75%. This represents a developing market environment where strong demand supports premium pricing.

Airbnb Listings: Change Over Time

March 2025140 Airbnbs
↑ 14%vs
February 2026160 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 14% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Potts Point.

Strategic Entry into Potts Point Airbnb Market

Competitive Positioning
  • Target premium segment with high-quality amenities
  • Establish market presence with competitive rates
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Underserved market with first-mover advantages

What Should You Charge for Your Airbnb in Potts Point?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Potts Point is A$262 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Potts Point

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
A$385per nightA$289per nightA$212per nightA$126per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Potts Point?

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Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Potts Point market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)A$92,502
Strong Performers (25%)A$64,069
Market AverageA$70,130
Entry Level (25%)A$15,680
Profitability Factors
High Occupancy: 75% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: A$262 average daily rate supports healthy profit margins.
Market Growth: Emerging market with proven demand patterns.
Profitability Outlook: Potts Point offers excellent profitability potential with premium pricing opportunities. The combination of 75% occupancy and A$262 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Potts Point?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Potts Point.

Current Regulatory Status

66% compliance indicates strict regulatory enforcement in this market.

Compliance Level Strict Enforcement

Key Regulatory Requirements

Comprehensive licensing, regular inspections, and strict safety standards apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

High compliance standards ensure market quality and protect your investment.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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