Airbnb Occupancy Rates in Rye, Melbourne(October 2026)

Source: GuestFavoritesLast updated: 2026-10-21

Airbnbs in Rye, Melbourne earn an average of A$73,540 per year, with a typical occupancy rate of 43% and daily rates averaging A$468. There were 733 listings published on Airbnb in October 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Rye, Australia.

Rye Airbnb Market Map (October 2026)

733 listings

Rye Market Performance

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Average Daily Rate (ADR)A$468Average daily income from a booked room in Rye.
Occupancy Rate43% Shows moderate demand and chances for more bookings.
Median Annual RevenueA$73,540The usual yearly earnings for an Airbnb in Rye.
Active Listings733The total count of active short-term rental listings.

Australia average: 59% occupancy, A$333 per night.

Airbnb occupancy rates by city in Australia

Period: October 2025 - September 2026

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How Often Will Your Airbnb Be Booked in Rye?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Rye is 43%, meaning properties are booked for about 157 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Rye

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
76%51%26%7%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Rye

Peak Months

November, December

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

March, October

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

June, May

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Rye?

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One of the most common questions for potential Airbnb hosts in Rye is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Rye

Best-in-class Airbnb properties (top 10%) in Rye achieve around A$94,073 annually, while strong performers (top 25%) earn at least A$57,422. Typical properties generate about A$27,276 per year, and entry-level listings (bottom 25%) see earnings near A$6,794, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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What Should You Charge for Your Airbnb in Rye?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Rye is A$468 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Rye

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
A$738per nightA$482per nightA$292per nightA$73per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Rye?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Rye market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)A$94,073
Strong Performers (25%)A$57,422
Market AverageA$73,540
Entry Level (25%)A$6,794
Profitability Factors
High Occupancy: 43% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: A$468 average daily rate supports healthy profit margins.
Market Growth: Growing market with proven demand patterns.
Profitability Outlook: Rye offers strong profitability potential with premium pricing opportunities. The combination of 43% occupancy and A$468 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Rye?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Rye.

Rules for new hosts

Can a new host open an entire-home rental here?

Yes. Registration is required.

Regulation level Low
  1. August 2023City of Melbourne council votes to develop a $350 registration fee and 180-night cap (proposal, not adopted)
  2. June 2024Press reports City of Melbourne chose not to introduce a short-stay local law, citing the state levy (decision at a June 2024 Future Melbourne Committee meeting)
  3. TodayNo change scheduled
Licence
RegistrationMunicipal
Building / HOA
Bylaws can ban itRegional
Enforcement
MediumMunicipal

Rye is in Mornington Peninsula Shire, which requires each short-stay property to be registered every year under the Short Stay Rental Accommodation Local Law 2022. Owners must name a designated contact who can respond within two hours, provide off-street parking and bins, follow the Code of Conduct and show the Shire registration number on every listing; this applies on top of the state 7.5% levy. The page states no night cap and no fee (about $352 reported for 2024-25), and whether a planning permit is needed depends on the planning scheme, so check with the council before buying.

Last checked October 20, 2026
This is a summary, not legal advice. Check with the local authority before investing.

Registration Numbers on Airbnb

None of the active Airbnb listings we tracked last month display a registration or license number.

This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.

Our Classification No Registration Numbers Found

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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