Airbnb Market Data in Emilia Romagna, Italy(August 2026)Occupancy, Revenue & Best Areas
Motor Valley track weekends, Bologna university terms, and Parma food tourism fill Emilia-Romagna calendars year-round. Motorway access from Bologna and Parma keeps mid-week corporate demand alive when coastal regions slow.
Region-wide averages sit at €28,378 annual revenue, 59% occupancy, €131 ADR, and 11,863 listings as of August 2026.
Emilia Romagna Airbnb Market Map (August 2026)
Emilia Romagna Market Performance
Period: August 2025 - July 2026
How Much Can You Earn with Airbnb in Emilia Romagna?
One of the most common questions for potential Airbnb hosts in Emilia Romagna is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.
Monthly Revenue Trends in Emilia Romagna
Is Airbnb a Good Investment in Emilia Romagna?
YES — Emilia-Romagna suits hosts who can win on hospitality in dense university cities and still operate legally under comune registers.
- Works best if you buy near Bologna Centrale or Parma centro with elevator access and clear CIN registration.
- Works best if you target Modena Motor Valley events or Rimini summer coast with parking.
- Works best if you accept condominium scrutiny in historic palazzi — many buildings restrict tourist lets.
- Skip if you expect Venice-style ADR without Bologna’s event and student base.
| City | Avg revenue | Occupancy | ADR |
|---|---|---|---|
| Emilia-Romagna | €28,378 | 59% | €131 |
| Bologna | €36,119 | 68% | €146 |
| Parma | €18,476 | 60% | €85 |
| Lombardia | €34,783 | 61% | €156 |
| Toscana | €43,832 | 60% | €200 |
Comune registration and condominium bylaws are the main friction — verify before exchange, not after first booking.
Emilia Romagna Market Analysis
Emilia-Romagna overview
Bologna anchors 3,390 listings with university terms, trade-fair weekends, and food-tour demand that keeps mid-week occupancy alive when coastal regions slow. Parma adds 630 listings focused on gastronomy, Fidenza Village spillover, and couples breaks in a compact baroque centro. Inland art cities and Motor Valley comuni spread revenue across the region rather than concentrating it on a single capital the way Lazio does on Roma.
Seasonality
Spring and autumn fill on trade fairs and university terms in Bologna and Modena, while Rimini and Riccione coast peaks run July through August on family beach weeks. Ravenna and Modena capture event-driven ADR spikes on specific weekends — hosts who price Motor Valley and fair dates separately usually protect annual revenue better than flat summer calendars. Shoulder weeks reward listings with parking, elevator access, and clear CIN registration copy because condominium scrutiny is highest in historic palazzi.
Investor checklist
- Confirm CIN and comune registration path.
- Read condominium regolamento for tourist-let bans.
- Model elevator and parking for centro storico flats.
- Price Motor Valley and fair weekends separately.
- Budget IMU and cedolare secca with your tax advisor.
- Compare acquisition cost per bedroom vs Lombardia Milan fringe.
- Keep guest communication in Italian and English for Erasmus demand.
Most Profitable Areas in Emilia Romagna
Emilia-Romagna short-stay demand spreads across university cities, Motor Valley event towns, and Adriatic beach resorts — not only Bologna and Parma.
Top performing cities
Parma:630 listings at €18,476 and 60% occupancy — food tourism, prosciutto-and-parmigiano weekends, and outlet shopping spillover.
Bologna:3,390 listings earning €36,119 and 68% occupancy — university terms, trade fairs, and Tper rail hub demand.
Modena:547 listings at €23,970 and 60% occupancy — balsamic vinegar tourism and Motor Valley factory tours on specific event weekends.
Adriatic coast
Beach comuni drive a large share of regional summer inventory with family weekly stays when parking and pool access are clear in the listing. Rimini (1,018 listings, €26,559, 54% occupancy) and Riccione (378 listings, €31,720) fill reliably on July and August weeks, while nightly rates are usually lower than Bologna centro but competition thins less in shoulder season when hosts offer flexible minimum stays.
Heritage & Ravenna gateway
Ravenna (666 listings, €26,363, 58% occupancy) captures mosaic tourism and cruise-shore excursions with steadier spring and autumn demand than pure beach towns. Hosts here compete on walkable centro access and honest parking guidance because many guests combine Ravenna with day trips toward Bologna or the coast by train.
Top 10 Airbnb Markets in Emilia Romagna
Bologna, known as ‘the Fat, the Learned, and the Red’, is a vibrant and cultured city famous for its UNESCO-listed porticoes, its millennial university, and world-renowned gastronomy. It is a premier economic and cultural hub attracting international tourism and a strong professional clientele year-round. The Airbnb market is very efficient here, featuring an occupancy rate of 67%. Visitors seek the charm of apartments in historic city-center palaces or the modernity of well-connected lofts, paying an average daily rate of €146. Its academic and economic energy ensures strong and consistent profitability for property owners.
Featured Listings
Rimini, the capital of Adriatic holidays famous for its vast beach, Roman historic center, and lively nightlife, is an Italian tourism icon. It is a massive market attracting millions of visitors from around the world thanks to its top-tier leisure, sports, and convention offerings. The Airbnb market is solid here, featuring an occupancy rate of 54%. Visitors appreciate modern apartments near the waterfront and centrally located rentals in the historic heart, paying an average daily rate of €134. Its prestige and constant renewal of tourism infrastructure ensure stable and consistent year-round profitability for property owners.
Featured Listings
Comacchio, the ‘Little Venice’ of the Po Delta, enchants with its monumental bridges like Trepponti and its canals plying traditional boats. It is a destination of unique charm merging history, nature, and the wide beaches of the Comacchio Lidos, attracting birdwatchers and family seaside tourists. The rental market is very active here, featuring an average daily rate of €143. Visitors appreciate the character of historic city-center apartments and the modernity of holiday homes near the sea, generating an annual revenue of €29,245. Its authentic identity and the environmental richness of the Delta ensure steady demand and solid profitability.
Featured Listings
Modena, home to the Ghirlandina tower and the Land of Motors, is a gastronomic and industrial gem famous for Balsamic Vinegar, its UNESCO-listed Cathedral, and the Ferrari legend. It is a refined destination attracting international tourism seeking culinary excellence and cutting-edge automotive technology. The Airbnb market is very solid here, featuring an occupancy rate of 59%. Visitors seek the charm of apartments in historic city-center palaces and the convenience of rentals near industrial hubs, paying an average daily rate of €110. Its world-class prestige ensures steady demand and consistent profitability for owners.
Featured Listings
Riccione, the ‘Green Pearl’ of the Adriatic, is an icon of trendy and sophisticated tourism, famous for its tree-lined avenues, luxury shopping on Viale Ceccarini, and lively nightlife. It is a dynamic market attracting young and family tourism from across Europe thanks to its excellent leisure and service offerings. The Airbnb market is solid here, featuring an average daily rate of €172. Visitors seek the charm of modern seaside apartments and the convenience of holiday homes in elegant residential neighborhoods, generating an annual revenue of €31,720. Its constant prestige and high-quality hospitality ensure stable profitability for owners throughout the summer.
Featured Listings
Parma, a UNESCO Creative City of Gastronomy, is a jewel of elegance and taste famous for its Prosciutto, Parmigiano Reggiano, and the magnificent Teatro Regio. It is a destination attracting sophisticated international tourists and lovers of the ‘good life’ in a refined urban setting. The Airbnb market is very solid here, featuring an occupancy rate of 59%. Visitors appreciate the charm of historic city-center apartments and the convenience of rentals near university hubs, generating an annual revenue of €18,476. Its global reputation for food and music ensures steady demand and consistent profitability.
Featured Listings
Cervia, the ‘City of Salt’, is a highly elegant seaside resort famous for its millennial pine forest, ancient salt marshes, and the trendy Milano Marittima area. It is a high-quality market attracting international tourism seeking wellness, sports, and refined entertainment. The Airbnb market is solid here, featuring an occupancy rate of 52%. Visitors seek the charm of apartments nestled in greenery and the exclusivity of residences near the waterfront, paying an average daily rate of €168. Its prestige and constant event calendar ensure steady demand and consistent profitability for owners throughout the summer season.
Featured Listings
Bellaria Igea Marina is a welcoming and vibrant seaside destination, renowned for its fine sandy beaches, flowery parks, and the pedestrianized Isola dei Platani. It is an ideal market for family tourism seeking relaxation, quality services, and an authentic Romagna atmosphere. The Airbnb market is very active here, featuring an occupancy rate of 60%. Visitors appreciate modern apartments near the sea and holiday homes in quiet residential neighborhoods, generating an annual revenue of €27,037. Its legendary hospitality and safe beaches make it a stable and profitable destination for summer rental investment.
Featured Listings
Cattolica, known as the ‘Queen of the Adriatic’ at the southern tip of the Romagna coast, enchants with its scenic squares, Aquarium, and manicured beach ideal for families. It is a refined destination offering a welcoming atmosphere and top-tier tourist services, attracting visitors from across Europe. The Airbnb market is active here, featuring an occupancy rate of 54%. Visitors appreciate modern apartments near the waterfront and holiday homes in central districts, paying an average daily rate of €133. Its tourism energy and beautiful urban setting ensure stable and consistent year-round profitability for owners throughout the summer season.
Featured Listings
Cesenatico, with its iconic Canal Harbor designed by Leonardo da Vinci and the colorful sails of the Maritime Museum boats, is one of Italy’s most evocative seaside towns. It is a destination of timeless charm merging seafaring tradition, sports (home of Marco Pantani), and excellent seaside holidays. The Airbnb market is solid here, featuring an occupancy rate of 53%. Visitors seek the charm of historic canal-front apartments and the convenience of holiday homes near the beach, paying an average daily rate of €128. Its image as a jewel of the Adriatic ensures steady demand and high profitability.
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