Airbnb Occupancy Rates in Broadbeach, Queensland (January 2026)

Source: GuestFavorites Last updated: 2026-01-03

Airbnbs in Broadbeach, Queensland earn an average of A$94,372 per year, with a typical occupancy rate of 69% and daily rates averaging A$377. There were 774 listings published on Airbnb in January 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Broadbeach, Australia.

Broadbeach Airbnb Market Map (January 2026)

774 listings

Broadbeach Market Performance

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Average Daily Rate (ADR) A$377 Average daily income from a booked room in Broadbeach.
Occupancy Rate 69% Indicates strong demand and frequent bookings.
Median Annual Revenue A$94,372 The usual yearly earnings for an Airbnb in Broadbeach.
Active Listings 774 The total count of active short-term rental listings.

Period: January 2025 - December 2025

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How Often Will Your Airbnb Be Booked in Broadbeach?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Broadbeach is 69%, meaning properties are booked for about 251 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Broadbeach

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Low-performing (Bottom 25%)
96% 84% 69% 45%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Broadbeach

Peak Months

January, October

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

April, February

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

June, May

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Broadbeach?

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One of the most common questions for potential Airbnb hosts in Broadbeach is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Broadbeach

Best-in-class Airbnb properties (top 10%) in Broadbeach achieve around A$133,138 annually, while strong performers (top 25%) earn at least A$97,065. Typical properties generate about A$64,998 per year, and entry-level listings (bottom 25%) see earnings near A$33,049, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Broadbeach?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Broadbeach Airbnb market currently features 774 active listings with an average occupancy rate of 69%. This represents a moderately competitive market environment where strong demand supports premium pricing.

Airbnb Listings: Change Over Time

January 2025 717 Airbnbs
↑ 8% vs
December 2025 774 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 8% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Broadbeach.

Strategic Entry into Broadbeach Airbnb Market

Competitive Positioning
  • Target premium segment with high-quality amenities
  • Balance quality and competitive pricing
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Stable market provides predictable investment returns
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Broadbeach?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Broadbeach is A$377 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Broadbeach

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Budget (Bottom 25%)
A$586 per night A$440 per night A$330 per night A$241 per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Broadbeach?

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Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Broadbeach market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%) A$133,138
Strong Performers (25%) A$97,065
Market Average A$94,372
Entry Level (25%) A$33,049
Profitability Factors
High Occupancy: 69% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: A$377 average daily rate supports healthy profit margins.
Market Growth: Growing market with proven demand patterns.
Profitability Outlook: Broadbeach offers excellent profitability potential with premium pricing opportunities. The combination of 69% occupancy and A$377 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Broadbeach?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Broadbeach.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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