Airbnb Occupancy Rates in Nelson Bay, New South Wales (January 2026)

Source: GuestFavorites Last updated: 2026-01-02

Airbnbs in Nelson Bay, New South Wales earn an average of A$62,837 per year, with a typical occupancy rate of 48% and daily rates averaging A$367. There were 630 listings published on Airbnb in January 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Nelson Bay, Australia.

Nelson Bay Airbnb Market Map (January 2026)

630 listings

Nelson Bay Market Performance

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Average Daily Rate (ADR) A$367 Average daily income from a booked room in Nelson Bay.
Occupancy Rate 48% Shows moderate demand and chances for more bookings.
Median Annual Revenue A$62,837 The usual yearly earnings for an Airbnb in Nelson Bay.
Active Listings 630 The total count of active short-term rental listings.

Period: January 2025 - December 2025

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How Often Will Your Airbnb Be Booked in Nelson Bay?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Nelson Bay is 48%, meaning properties are booked for about 175 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Nelson Bay

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Low-performing (Bottom 25%)
78% 58% 35% 15%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Nelson Bay

Peak Months

November, December

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

August, March

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

June, May

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Nelson Bay?

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One of the most common questions for potential Airbnb hosts in Nelson Bay is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Nelson Bay

Best-in-class Airbnb properties (top 10%) in Nelson Bay achieve around A$84,433 annually, while strong performers (top 25%) earn at least A$53,265. Typical properties generate about A$29,312 per year, and entry-level listings (bottom 25%) see earnings near A$12,764, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Nelson Bay?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Nelson Bay Airbnb market currently features 630 active listings with an average occupancy rate of 48%. This represents a moderately competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

January 2025 565 Airbnbs
↑ 12% vs
December 2025 630 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 12% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Nelson Bay.

Strategic Entry into Nelson Bay Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Balance quality and competitive pricing
  • Position as luxury accommodation option
Market Opportunities
  • High vacancy rates indicate room for new quality listings
  • Rapid market growth creates new opportunities
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Nelson Bay?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Nelson Bay is A$367 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Nelson Bay

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Budget (Bottom 25%)
A$575 per night A$384 per night A$259 per night A$130 per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Nelson Bay?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Nelson Bay market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%) A$84,433
Strong Performers (25%) A$53,265
Market Average A$62,837
Entry Level (25%) A$12,764
Profitability Factors
High Occupancy: 48% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: A$367 average daily rate supports healthy profit margins.
Market Growth: Growing market with proven demand patterns.
Profitability Outlook: Nelson Bay offers strong profitability potential with premium pricing opportunities. The combination of 48% occupancy and A$367 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Nelson Bay?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Nelson Bay.

Current Regulatory Status

85% of properties are licensed, demonstrating very strict regulatory compliance.

Compliance Level Very Strict Compliance

Key Regulatory Requirements

Stringent licensing requirements, frequent inspections, and comprehensive safety standards.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Maximum compliance ensures premium market positioning and long-term stability.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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