Airbnb Occupancy Rates in Piemonte, Italy (November 2025)

Source: GuestFavorites Last updated: 2025-11-29

Airbnbs in Piemonte, Italy earn an average of €23,397 per year, with a typical occupancy rate of 55% and daily rates averaging €119. There were 16,036 listings published on Airbnb in November 2025.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Piemonte, Italy.

Piemonte Airbnb Market Map (November 2025)

16,036 listings

Piemonte Market Performance

Access Complete Data →
Average Daily Rate (ADR) €119 Average daily income from a booked room in Piemonte.
Occupancy Rate 55% Indicates strong demand and frequent bookings.
Median Annual Revenue €23,397 The usual yearly earnings for an Airbnb in Piemonte.
Active Listings 16,036 The total count of active short-term rental listings.

Period: February 2025 - October 2025

Get Live Piemonte Market Intelligence

Discover detailed Piemonte Airbnb Analytics and explore real-time market data to make accurate investment decisions.

Explore Real-time Analytics
Market Intelligence Dashboard

How Often Will Your Airbnb Be Booked in Piemonte?

View Demand Patterns →

Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Piemonte is 55%, meaning properties are booked for about 201 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Piemonte

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Low-performing (Bottom 25%)
71% 56% 33% 8%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Piemonte

Peak Months

July, September

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

May, April

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, December

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Piemonte?

Calculate Earnings →

One of the most common questions for potential Airbnb hosts in Piemonte is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Piemonte

Best-in-class Airbnb properties (top 10%) in Piemonte achieve around €34,964 annually, while strong performers (top 25%) earn at least €20,821. Typical properties generate about €10,332 per year, and entry-level listings (bottom 25%) see earnings near €1,931, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

Want to see how your listing could perform? Create a free account to unlock personalized analytics and explore exclusive insights in our app!

How Competitive is the Airbnb Market in Piemonte?

Analyze Competition →

Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Piemonte Airbnb market currently features 16,036 active listings with an average occupancy rate of 55%. This represents a highly competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

February 2025 11,923 Airbnbs
↑ 34% vs
October 2025 16,036 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 34% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Piemonte.

Strategic Entry into Piemonte Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Emphasize unique features and exceptional service
  • Target mid-range market segment
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Piemonte?

Smart Pricing Tools →

Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Piemonte is €119 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Piemonte

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Budget (Bottom 25%)
€148 per night €96 per night €62 per night €29 per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Piemonte?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Piemonte market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%) €34,964
Strong Performers (25%) €20,821
Market Average €23,397
Entry Level (25%) €1,931
Profitability Factors
High Occupancy: 55% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: €119 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Piemonte offers strong profitability potential with competitive pricing advantages. The combination of 55% occupancy and €119 ADR creates a promising investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Piemonte?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Piemonte.

Current Regulatory Status

84% of properties are licensed, demonstrating very strict regulatory compliance.

Compliance Level Very Strict Compliance

Key Regulatory Requirements

Stringent licensing requirements, frequent inspections, and comprehensive safety standards.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Maximum compliance ensures premium market positioning and long-term stability.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Piemonte Are Most Profitable for Airbnb?

Explore All Areas →

Not all areas within Piemonte perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings 4,320
Daily Rate €93
Occupancy 56%
Revenue €19,389
Active Listings 470
Daily Rate €180
Occupancy 59%
Revenue €39,342
Active Listings 410
Daily Rate €131
Occupancy 56%
Revenue €27,225
Active Listings 258
Daily Rate €176
Occupancy 56%
Revenue €36,480
Active Listings 291
Daily Rate €--
Occupancy --%
Revenue €--
Active Listings 232
Daily Rate €--
Occupancy --%
Revenue €--
Active Listings 197
Daily Rate €--
Occupancy --%
Revenue €--
Active Listings 193
Daily Rate €--
Occupancy --%
Revenue €--
Active Listings 267
Daily Rate €--
Occupancy --%
Revenue €--
Active Listings 136
Daily Rate €--
Occupancy --%
Revenue €--
Active Listings 170
Daily Rate €--
Occupancy --%
Revenue €--

Lesa

Active Listings 94
Daily Rate €--
Occupancy --%
Revenue €--

Costigliole D'asti

Active Listings 58
Daily Rate €--
Occupancy --%
Revenue €--
Active Listings 140
Daily Rate €--
Occupancy --%
Revenue €--

Orta San Giulio

Active Listings 94
Daily Rate €--
Occupancy --%
Revenue €--
Active Listings 120
Daily Rate €--
Occupancy --%
Revenue €--

Ghiffa

Active Listings 90
Daily Rate €--
Occupancy --%
Revenue €--

Monforte D'alba

Active Listings 97
Daily Rate €--
Occupancy --%
Revenue €--

Canelli

Active Listings 53
Daily Rate €--
Occupancy --%
Revenue €--

Pettenasco

Active Listings 69
Daily Rate €--
Occupancy --%
Revenue €--

Barolo

Active Listings 50
Daily Rate €--
Occupancy --%
Revenue €--

Belgirate

Active Listings 61
Daily Rate €--
Occupancy --%
Revenue €--
Active Listings 100
Daily Rate €--
Occupancy --%
Revenue €--

Oggebbio

Active Listings 68
Daily Rate €--
Occupancy --%
Revenue €--
Active Listings 131
Daily Rate €--
Occupancy --%
Revenue €--

Domodossola

Active Listings 98
Daily Rate €--
Occupancy --%
Revenue €--
Active Listings 111
Daily Rate €--
Occupancy --%
Revenue €--

Nizza Monferrato

Active Listings 54
Daily Rate €--
Occupancy --%
Revenue €--
Active Listings 134
Daily Rate €--
Occupancy --%
Revenue €--

Meina

Active Listings 54
Daily Rate €--
Occupancy --%
Revenue €--

Mergozzo

Active Listings 58
Daily Rate €--
Occupancy --%
Revenue €--

Alagna Valsesia

Active Listings 60
Daily Rate €--
Occupancy --%
Revenue €--

Pragelato

Active Listings 63
Daily Rate €--
Occupancy --%
Revenue €--

Limone Piemonte

Active Listings 79
Daily Rate €--
Occupancy --%
Revenue €--

Acqui Terme

Active Listings 58
Daily Rate €--
Occupancy --%
Revenue €--

Dogliani

Active Listings 64
Daily Rate €--
Occupancy --%
Revenue €--

Castelletto Sopra Ticino

Active Listings 64
Daily Rate €--
Occupancy --%
Revenue €--

Alessandria

Active Listings 89
Daily Rate €--
Occupancy --%
Revenue €--

Oulx

Active Listings 69
Daily Rate €--
Occupancy --%
Revenue €--

Moncalieri

Active Listings 72
Daily Rate €--
Occupancy --%
Revenue €--

Ivrea

Active Listings 77
Daily Rate €--
Occupancy --%
Revenue €--

Bra

Active Listings 52
Daily Rate €--
Occupancy --%
Revenue €--

Casale Monferrato

Active Listings 68
Daily Rate €--
Occupancy --%
Revenue €--

Mondovì

Active Listings 50
Daily Rate €--
Occupancy --%
Revenue €--

Vercelli

Active Listings 63
Daily Rate €--
Occupancy --%
Revenue €--

Venaria Reale

Active Listings 57
Daily Rate €--
Occupancy --%
Revenue €--

View All 911 submarkets

Get complete profitability analysis and investment ROI for every neighborhood.

Start Free Analysis

Explore Other Markets in Italy

Airbnb Occupancy Rates in Roma, Lazio

Roma, Italy

26,372 Active Listings

Airbnb Occupancy Rates in Milano, Lombardia

Milano, Italy

17,305 Active Listings

Airbnb Occupancy Rates in Firenze, Toscana

Firenze, Italy

10,102 Active Listings

Airbnb Occupancy Rates in Venezia, Veneto

Venezia, Italy

6,461 Active Listings

Airbnb Occupancy Rates in Napoli, Campania

Napoli, Italy

6,193 Active Listings

Airbnb Occupancy Rates in Palermo, Sicilia

Palermo, Italy

5,596 Active Listings

Airbnb Occupancy Rates in Torino, Piemonte

Torino, Italy

4,321 Active Listings

Airbnb Occupancy Rates in Bologna, Emilia Romagna

Bologna, Italy

3,192 Active Listings

Airbnb Occupancy Rates in Catania, Sicilia

Catania, Italy

3,138 Active Listings

Airbnb Occupancy Rates in Siracusa, Sicilia

Siracusa, Italy

2,925 Active Listings

Airbnb Occupancy Rates in Genova, Liguria

Genova, Italy

2,787 Active Listings

Airbnb Occupancy Rates in Bari, Puglia

Bari, Italy

2,654 Active Listings

`