Airbnb Occupancy Rates in Sawtell, Coffs Harbour City Council(October 2026)
Airbnbs in Sawtell, Coffs Harbour City Council earn an average of A$65,301 per year, with a typical occupancy rate of 52% and daily rates averaging A$341. There were 159 listings published on Airbnb in October 2026.
This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Sawtell, Australia.
Sawtell Airbnb Market Map (October 2026)
Sawtell Market Performance
Australia average: 59% occupancy, A$333 per night.
Airbnb occupancy rates by city in AustraliaPeriod: October 2025 - September 2026
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How Often Will Your Airbnb Be Booked in Sawtell?
View Demand Patterns →Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.
The current average occupancy rate in Sawtell is 52%, meaning properties are booked for about 191 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:
Airbnb Occupancy Tiers in Sawtell
Premium(Top 10%) | High-performing(Top 25%) | Average(Median) | Low-performing(Bottom 25%) |
|---|---|---|---|
| 88% | 69% | 48% | 26% |
*High desirability & optimized availability | *Good market fit & guest satisfaction | *Standard market performance | *Higher vacancy, optimization needed |
Seasonal Occupancy Patterns in Sawtell
December, October
Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.
February, August
Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.
June, May
Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.
How Much Can You Earn with Airbnb in Sawtell?
Calculate Earnings →One of the most common questions for potential Airbnb hosts in Sawtell is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.
Monthly Revenue Trends in Sawtell
Best-in-class Airbnb properties (top 10%) in Sawtell achieve around A$90,855 annually, while strong performers (top 25%) earn at least A$64,491. Typical properties generate about A$41,204 per year, and entry-level listings (bottom 25%) see earnings near A$21,454, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.
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What Can You Learn from Top-Performing Airbnbs in Sawtell?
View Top Performers →Studying successful properties provides valuable insights for your own Airbnb strategy. Here are the top-performing listings in Sawtell and what makes them successful.
What Should You Charge for Your Airbnb in Sawtell?
Smart Pricing Tools →Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.
The current average daily rate in Sawtell is A$341 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:
Airbnb Pricing Tiers in Sawtell
Premium(Top 10%) | High-performing(Top 25%) | Average(Median) | Budget(Bottom 25%) |
|---|---|---|---|
| A$582per night | A$399per night | A$291per night | A$195per night |
*Top locations, big properties, premium amenities | *Good property management, highly rated | *Standard market performance | *Basic properties, less desirable locations |
Is It Profitable to Start an Airbnb in Sawtell?
Investment Analysis →Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Sawtell market to help you make informed financial decisions.
Revenue Performance
Profitability Factors
What Are the Airbnb Regulations in Sawtell?
Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Sawtell.
Rules for new hosts
Can a new host open an entire-home rental here?
Yes. Registration is required.
- February 2024STRA framework discussion paper exhibited (to 14 March 2024); no outcome announced
- September 2024Byron Shire non-hosted cap falls to 60 nights (365 in Byron Bay town centre and Brunswick Heads); applies to new registrations and at first renewal for existing ones
- April 2026City of Sydney council votes to investigate banning non-primary-residence STRA (a council investigation, not a rule)
- TodayNo change scheduled
- February 2024STRA framework discussion paper exhibited (to 14 March 2024); no outcome announced
- September 2024Byron Shire non-hosted cap falls to 60 nights (365 in Byron Bay town centre and Brunswick Heads); applies to new registrations and at first renewal for existing ones
- April 2026City of Sydney council votes to investigate banning non-primary-residence STRA (a council investigation, not a rule)
- TodayNo change scheduled
- Licence
- RegistrationRegional
- Building / HOA
- Bylaws can ban itRegional
- Enforcement
- MediumRegional
Coffs Harbour is not in a capped area, so the state framework applies: STRA Register, fire-safety standard and Code of Conduct, with no night limit on non-hosted letting. The council consulted in 2020 on a lower threshold (not below 180 nights) but no cap has been adopted. Local planning details are not covered here; check them with the council.
Last checked October 20, 2026
This is a summary, not legal advice. Check with the local authority before investing.
Registration Numbers on Airbnb
74% of the active Airbnb listings we tracked last month display a registration or license number.
This reflects what hosts publish on their Airbnb listings, not the local legal requirements. Always confirm them with local authorities.
Key Regulatory Requirements
Comprehensive licensing, regular inspections, and strict safety standards apply.
- Registration numbers must be displayed on listings
- Hosts must comply with local zoning laws
- Tax collection and reporting obligations apply
- Safety standards and insurance requirements must be met
Compliance Benefits
High compliance standards ensure market quality and protect your investment.
- Avoid fines and legal issues
- Build trust with guests and neighbors
- Ensure long-term business sustainability
- Maintain listing visibility on platforms
Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.
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