Airbnb Occupancy Rates in Carlton, Victoria (November 2025)

Source: GuestFavorites Last updated: 2025-11-21

Airbnbs in Carlton, Victoria earn an average of A$36,406 per year, with a typical occupancy rate of 47% and daily rates averaging A$212. There were 502 listings published on Airbnb in November 2025.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Carlton, Australia.

Carlton Airbnb Market Map (November 2025)

502 listings

Carlton Market Performance

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Average Daily Rate (ADR) A$212 Average daily income from a booked room in Carlton.
Occupancy Rate 47% Shows moderate demand and chances for more bookings.
Median Annual Revenue A$36,406 The usual yearly earnings for an Airbnb in Carlton.
Active Listings 502 The total count of active short-term rental listings.

Period: November 2024 - October 2025

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How Often Will Your Airbnb Be Booked in Carlton?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Carlton is 47%, meaning properties are booked for about 172 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Carlton

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Low-performing (Bottom 25%)
94% 68% 21% 7%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Carlton

Peak Months

September, December

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

March, October

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

August, May

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Carlton?

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One of the most common questions for potential Airbnb hosts in Carlton is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Carlton

Best-in-class Airbnb properties (top 10%) in Carlton achieve around A$60,572 annually, while strong performers (top 25%) earn at least A$29,949. Typical properties generate about A$8,488 per year, and entry-level listings (bottom 25%) see earnings near A$2,896, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Carlton?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Carlton Airbnb market currently features 502 active listings with an average occupancy rate of 47%. This represents a moderately competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

November 2024 511 Airbnbs
↓ 2% vs
October 2025 502 Airbnbs
Market dynamics show a consolidation phase, with listing count decreasing by 2% over the past year. This stability provides predictable market conditions for Airbnb investment in Carlton.

Strategic Entry into Carlton Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Balance quality and competitive pricing
  • Position as luxury accommodation option
Market Opportunities
  • High vacancy rates indicate room for new quality listings
  • Stable market provides predictable investment returns
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Carlton?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Carlton is A$212 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Carlton

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Budget (Bottom 25%)
A$285 per night A$193 per night A$114 per night A$55 per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Carlton?

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Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Carlton market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%) A$60,572
Strong Performers (25%) A$29,949
Market Average A$36,406
Entry Level (25%) A$2,896
Profitability Factors
High Occupancy: 47% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: A$212 average daily rate supports healthy profit margins.
Market Growth: Growing market with proven demand patterns.
Profitability Outlook: Carlton offers strong profitability potential with premium pricing opportunities. The combination of 47% occupancy and A$212 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Carlton?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Carlton.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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