Airbnb Occupancy Rates in Macerata, Marche(September 2026)
Airbnbs in Macerata, Marche earn an average of €33,726 per year, with a typical occupancy rate of 54% and daily rates averaging €171. There were 1,447 listings published on Airbnb in September 2026.
This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Macerata, Italy.
Macerata Airbnb Market Map (September 2026)
Macerata Market Performance
Period: September 2025 - August 2026
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How Often Will Your Airbnb Be Booked in Macerata?
View Demand Patterns →Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.
The current average occupancy rate in Macerata is 54%, meaning properties are booked for about 197 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:
Airbnb Occupancy Tiers in Macerata
Premium(Top 10%) | High-performing(Top 25%) | Average(Median) | Low-performing(Bottom 25%) |
|---|---|---|---|
| 79% | 47% | 22% | 9% |
*High desirability & optimized availability | *Good market fit & guest satisfaction | *Standard market performance | *Higher vacancy, optimization needed |
Seasonal Occupancy Patterns in Macerata
June, July
Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.
October, May
Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.
January, December
Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.
How Much Can You Earn with Airbnb in Macerata?
Calculate Earnings →One of the most common questions for potential Airbnb hosts in Macerata is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.
Monthly Revenue Trends in Macerata
Best-in-class Airbnb properties (top 10%) in Macerata achieve around €32,295 annually, while strong performers (top 25%) earn at least €16,708. Typical properties generate about €7,217 per year, and entry-level listings (bottom 25%) see earnings near €2,389, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.
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What Can You Learn from Top-Performing Airbnbs in Macerata?
View Top Performers →Studying successful properties provides valuable insights for your own Airbnb strategy. Here are the top-performing listings in Macerata and what makes them successful.
What Should You Charge for Your Airbnb in Macerata?
Smart Pricing Tools →Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.
The current average daily rate in Macerata is €171 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:
Airbnb Pricing Tiers in Macerata
Premium(Top 10%) | High-performing(Top 25%) | Average(Median) | Budget(Bottom 25%) |
|---|---|---|---|
| €206per night | €112per night | €51per night | €19per night |
*Top locations, big properties, premium amenities | *Good property management, highly rated | *Standard market performance | *Basic properties, less desirable locations |
Is It Profitable to Start an Airbnb in Macerata?
Investment Analysis →Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Macerata market to help you make informed financial decisions.
Revenue Performance
Profitability Factors
What Are the Airbnb Regulations in Macerata?
Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Macerata.
Current Regulatory Status
61% compliance indicates strict regulatory enforcement in this market.
Key Regulatory Requirements
Comprehensive licensing, regular inspections, and strict safety standards apply.
- Registration numbers must be displayed on listings
- Hosts must comply with local zoning laws
- Tax collection and reporting obligations apply
- Safety standards and insurance requirements must be met
Compliance Benefits
High compliance standards ensure market quality and protect your investment.
- Avoid fines and legal issues
- Build trust with guests and neighbors
- Ensure long-term business sustainability
- Maintain listing visibility on platforms
Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.
Which Areas in Macerata Are Most Profitable for Airbnb?
Explore All Areas →Not all areas within Macerata perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.
Recanati
Mogliano
Macerata
Cingoli
Corridonia
Montecassiano
Treia
San Severino Marche
Sant'angelo In Pontano
Penna San Giovanni
San Ginesio
Tolentino
Monte San Martino
Monte San Giusto
Gualdo
Morrovalle
Castelraimondo
Sarnano
Camerino
Montecosaro
Montelupone
Urbisaglia
Appignano
Loro Piceno
Serrapetrona
Valfornace
Montefano
Serravalle Di Chienti
Apiro
Petriolo
Caldarola
Matelica
Pollenza
Fiastra
Colmurano
Cessapalombo
Bolognola
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