Australia Victoria
Shire Of Hepburn

Airbnb Occupancy Rates in Shire Of Hepburn, Victoria(September 2026)

Source: GuestFavoritesLast updated: 2026-09-02

Airbnbs in Shire Of Hepburn, Victoria earn an average of A$67,147 per year, with a typical occupancy rate of 48% and daily rates averaging A$384. There were 886 listings published on Airbnb in September 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Shire Of Hepburn, Australia.

Shire Of Hepburn Airbnb Market Map (September 2026)

886 listings

Shire Of Hepburn Market Performance

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Average Daily Rate (ADR)A$384Average daily income from a booked room in Shire Of Hepburn.
Occupancy Rate48% Shows moderate demand and chances for more bookings.
Median Annual RevenueA$67,147The usual yearly earnings for an Airbnb in Shire Of Hepburn.
Active Listings886The total count of active short-term rental listings.

Period: September 2025 - August 2026

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Airbnb market analytics dashboard for Shire Of Hepburn, Victoria

How Often Will Your Airbnb Be Booked in Shire Of Hepburn?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Shire Of Hepburn is 48%, meaning properties are booked for about 175 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Shire Of Hepburn

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
83%64%45%28%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Shire Of Hepburn

Peak Months

August, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

December, October

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

February, January

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Shire Of Hepburn?

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One of the most common questions for potential Airbnb hosts in Shire Of Hepburn is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Shire Of Hepburn

Best-in-class Airbnb properties (top 10%) in Shire Of Hepburn achieve around A$103,876 annually, while strong performers (top 25%) earn at least A$71,802. Typical properties generate about A$45,066 per year, and entry-level listings (bottom 25%) see earnings near A$25,109, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

Want to see how your listing could perform? Create a free account to unlock personalized analytics and explore exclusive insights in our app!

What Should You Charge for Your Airbnb in Shire Of Hepburn?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Shire Of Hepburn is A$384 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Shire Of Hepburn

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
A$641per nightA$445per nightA$327per nightA$232per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Shire Of Hepburn?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Shire Of Hepburn market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)A$103,876
Strong Performers (25%)A$71,802
Market AverageA$67,147
Entry Level (25%)A$25,109
Profitability Factors
High Occupancy: 48% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: A$384 average daily rate supports healthy profit margins.
Market Growth: Growing market with proven demand patterns.
Profitability Outlook: Shire Of Hepburn offers strong profitability potential with premium pricing opportunities. The combination of 48% occupancy and A$384 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Shire Of Hepburn?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Shire Of Hepburn.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Shire Of Hepburn Are Most Profitable for Airbnb?

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Not all areas within Shire Of Hepburn perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings442
Daily RateA$389
Occupancy48%
RevenueA$68,910
Active Listings114
Daily RateA$381
Occupancy50%
RevenueA$70,168

Trentham

Active Listings53
Daily RateA$353
Occupancy45%
RevenueA$59,182

Hepburn

Active Listings45
Daily RateA$379
Occupancy46%
RevenueA$63,754

Elevated Plains

Active Listings12
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Wheatsheaf

Active Listings16
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Musk

Active Listings16
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Clunes

Active Listings20
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Creswick

Active Listings18
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Glenlyon

Active Listings13
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Shepherds Flat

Active Listings9
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Eganstown

Active Listings9
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Mount Franklin

Active Listings5
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Porcupine Ridge

Active Listings5
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Lyonville

Active Listings6
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Leonards Hill

Active Listings5
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Smeaton

Active Listings5
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Drummond North

Active Listings7
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Musk Vale

Active Listings6
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Drummond

Active Listings3
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Denver

Active Listings2
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Franklinford

Active Listings3
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Bullarto

Active Listings5
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Blampied

Active Listings6
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Sailors Hill

Active Listings3
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Dry Diggings

Active Listings3
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Yandoit

Active Listings3
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Newbury

Active Listings3
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Coomoora

Active Listings3
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Little Hampton

Active Listings2
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Dean

Active Listings2
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Newlyn North

Active Listings2
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Kingston

Active Listings3
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Sailors Falls

Active Listings2
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Basalt

Active Listings2
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Springmount

Active Listings2
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Newlyn

Active Listings1
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