Airbnb Occupancy Rates in Bolzano, Trentino Alto Adige (December 2025)

Source: GuestFavorites Last updated: 2025-12-03

Airbnbs in Bolzano, Trentino Alto Adige earn an average of €38,417 per year, with a typical occupancy rate of 57% and daily rates averaging €191. There were 6,851 listings published on Airbnb in December 2025.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Bolzano, Italy.

Bolzano Airbnb Market Map (December 2025)

6,851 listings

Bolzano Market Performance

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Average Daily Rate (ADR) €191 Average daily income from a booked room in Bolzano.
Occupancy Rate 57% Indicates strong demand and frequent bookings.
Median Annual Revenue €38,417 The usual yearly earnings for an Airbnb in Bolzano.
Active Listings 6,851 The total count of active short-term rental listings.

Period: February 2025 - November 2025

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How Often Will Your Airbnb Be Booked in Bolzano?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Bolzano is 57%, meaning properties are booked for about 207 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Bolzano

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Low-performing (Bottom 25%)
73% 51% 14% 0%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Bolzano

Peak Months

September, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

May, November

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

March, January

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Bolzano?

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One of the most common questions for potential Airbnb hosts in Bolzano is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Bolzano

Best-in-class Airbnb properties (top 10%) in Bolzano achieve around €49,130 annually, while strong performers (top 25%) earn at least €26,713. Typical properties generate about €6,338 per year, and entry-level listings (bottom 25%) see earnings near €0, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Bolzano?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Bolzano Airbnb market currently features 6,851 active listings with an average occupancy rate of 57%. This represents a highly competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

February 2025 5,913 Airbnbs
↑ 16% vs
November 2025 6,851 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 16% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Bolzano.

Strategic Entry into Bolzano Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Emphasize unique features and exceptional service
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Bolzano?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Bolzano is €191 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Bolzano

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Budget (Bottom 25%)
€221 per night €139 per night €51 per night €0 per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Bolzano?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Bolzano market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%) €49,130
Strong Performers (25%) €26,713
Market Average €38,417
Entry Level (25%) €0
Profitability Factors
High Occupancy: 57% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: €191 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Bolzano offers strong profitability potential with premium pricing opportunities. The combination of 57% occupancy and €191 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Bolzano?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Bolzano.

Current Regulatory Status

83% of properties are licensed, demonstrating very strict regulatory compliance.

Compliance Level Very Strict Compliance

Key Regulatory Requirements

Stringent licensing requirements, frequent inspections, and comprehensive safety standards.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Maximum compliance ensures premium market positioning and long-term stability.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Bolzano Are Most Profitable for Airbnb?

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Not all areas within Bolzano perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings 410
Daily Rate €179
Occupancy 59%
Revenue €38,919
Active Listings 232
Daily Rate €292
Occupancy 62%
Revenue €66,286
Active Listings 276
Daily Rate €204
Occupancy 56%
Revenue €42,289
Active Listings 228
Daily Rate €161
Occupancy 64%
Revenue €37,950
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Valdaora

Active Listings 94
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Scena

Active Listings 89
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San Martino In Passiria

Active Listings 70
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San Lorenzo Di Sebato

Active Listings 88
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Campo Tures

Active Listings 93
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Naz Sciaves

Active Listings 74
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La Valle

Active Listings 56
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Tirolo

Active Listings 70
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Sarentino

Active Listings 75
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Naturno

Active Listings 80
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San Martino In Badia

Active Listings 71
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Nova Ponente

Active Listings 83
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Rasun Anterselva

Active Listings 69
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Funes

Active Listings 77
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Parcines

Active Listings 67
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San Genesio Atesino

Active Listings 65
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Velturno

Active Listings 61
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Avelengo

Active Listings 53
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Villandro

Active Listings 51
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Termeno Sulla Strada Del Vino

Active Listings 79
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Terento

Active Listings 59
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Racines

Active Listings 58
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Tesimo

Active Listings 55
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Chiusa

Active Listings 59
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Ultimo

Active Listings 63
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Marlengo

Active Listings 56
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Rifiano

Active Listings 53
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San Leonardo In Passiria

Active Listings 54
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Verano

Active Listings 50
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Laces

Active Listings 51
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Malles Venosta

Active Listings 50
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