Airbnb Occupancy Rates in Caserta, Campania (December 2025)

Source: GuestFavorites Last updated: 2025-12-02

Airbnbs in Caserta, Campania earn an average of €13,763 per year, with a typical occupancy rate of 45% and daily rates averaging €85. There were 129 listings published on Airbnb in December 2025.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Caserta, Italy.

Caserta Airbnb Market Map (December 2025)

129 listings

Caserta Market Performance

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Average Daily Rate (ADR) €85 Average daily income from a booked room in Caserta.
Occupancy Rate 45% Shows moderate demand and chances for more bookings.
Median Annual Revenue €13,763 The usual yearly earnings for an Airbnb in Caserta.
Active Listings 129 The total count of active short-term rental listings.

Period: February 2025 - November 2025

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How Often Will Your Airbnb Be Booked in Caserta?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Caserta is 45%, meaning properties are booked for about 163 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Caserta

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Low-performing (Bottom 25%)
68% 51% 26% 2%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Caserta

Peak Months

October, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

February, March

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, June

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Caserta?

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One of the most common questions for potential Airbnb hosts in Caserta is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Caserta

Best-in-class Airbnb properties (top 10%) in Caserta achieve around €23,945 annually, while strong performers (top 25%) earn at least €16,086. Typical properties generate about €6,841 per year, and entry-level listings (bottom 25%) see earnings near €655, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Caserta?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Caserta Airbnb market currently features 129 active listings with an average occupancy rate of 45%. This represents a developing market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

February 2025 78 Airbnbs
↑ 65% vs
November 2025 129 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 65% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Caserta.

Strategic Entry into Caserta Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Establish market presence with competitive rates
  • Focus on value-for-money positioning
Market Opportunities
  • High vacancy rates indicate room for new quality listings
  • Rapid market growth creates new opportunities
  • Underserved market with first-mover advantages

What Should You Charge for Your Airbnb in Caserta?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Caserta is €85 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Caserta

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Budget (Bottom 25%)
€106 per night €79 per night €58 per night €20 per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Caserta?

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Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Caserta market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%) €23,945
Strong Performers (25%) €16,086
Market Average €13,763
Entry Level (25%) €655
Profitability Factors
High Occupancy: 45% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: €85 average daily rate supports healthy profit margins.
Market Growth: Emerging market with proven demand patterns.
Profitability Outlook: Caserta offers strong profitability potential with value-based market positioning. The combination of 45% occupancy and €85 ADR creates a promising investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Caserta?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Caserta.

Current Regulatory Status

81% of properties are licensed, demonstrating very strict regulatory compliance.

Compliance Level Very Strict Compliance

Key Regulatory Requirements

Stringent licensing requirements, frequent inspections, and comprehensive safety standards.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Maximum compliance ensures premium market positioning and long-term stability.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

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