Airbnb Occupancy Rates in Noosa Shire, Queensland (October 2025)

Source: GuestFavorites Last updated: 2025-10-21

Airbnbs in Noosa Shire, Queensland earn an average of A$118,313 per year, with a typical occupancy rate of 61% and daily rates averaging A$533. There were 2,257 listings published on Airbnb in October 2025.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Noosa Shire, Australia.

Noosa Shire Airbnb Market Heatmap (October 2025)

2,257 listings

Noosa Shire Market Performance

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Average Daily Rate (ADR) A$533 Average daily income from a booked room in Noosa Shire.
Occupancy Rate 61% Indicates strong demand and frequent bookings.
Median Annual Revenue A$118,313 The usual yearly earnings for an Airbnb in Noosa Shire.
Active Listings 2,257 The total count of active short-term rental listings.

Period: October 2024 - September 2025

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How Often Will Your Airbnb Be Booked in Noosa Shire?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Noosa Shire is 61%, meaning properties are booked for about 223 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Noosa Shire

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Low-performing (Bottom 25%)
93% 79% 57% 27%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Noosa Shire

Peak Months

July, August

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

May, April

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

March, June

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Noosa Shire?

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One of the most common questions for potential Airbnb hosts in Noosa Shire is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Noosa Shire

Best-in-class Airbnb properties (top 10%) in Noosa Shire achieve around A$169,028 annually, while strong performers (top 25%) earn at least A$104,802. Typical properties generate about A$58,741 per year, and entry-level listings (bottom 25%) see earnings near A$22,253, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Noosa Shire?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Noosa Shire Airbnb market currently features 2,257 active listings with an average occupancy rate of 61%. This represents a highly competitive market environment where strong demand supports premium pricing.

Airbnb Listings: Change Over Time

October 2024 2,066 Airbnbs
↑ 9% vs
September 2025 2,257 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 9% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Noosa Shire.

Strategic Entry into Noosa Shire Airbnb Market

Competitive Positioning
  • Target premium segment with high-quality amenities
  • Emphasize unique features and exceptional service
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Stable market provides predictable investment returns
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Noosa Shire?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Noosa Shire is A$533 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Noosa Shire

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Budget (Bottom 25%)
A$936 per night A$592 per night A$377 per night A$212 per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Noosa Shire?

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Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Noosa Shire market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%) A$169,028
Strong Performers (25%) A$104,802
Market Average A$118,313
Entry Level (25%) A$22,253
Profitability Factors
High Occupancy: 61% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: A$533 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Noosa Shire offers excellent profitability potential with premium pricing opportunities. The combination of 61% occupancy and A$533 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Noosa Shire?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Noosa Shire.

Current Regulatory Status

No properties have proper licensing in this market, indicating minimal regulatory enforcement.

Compliance Level No Licensing Required

Key Regulatory Requirements

Minimal registration requirements may apply.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Very low compliance barriers make it easy to start your Airbnb business.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Noosa Shire Are Most Profitable for Airbnb?

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Not all areas within Noosa Shire perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings 917
Daily Rate A$624
Occupancy 65%
Revenue A$150,228
Active Listings 480
Daily Rate A$424
Occupancy 57%
Revenue A$89,520
Active Listings 315
Daily Rate A$582
Occupancy 59%
Revenue A$126,695
Active Listings 125
Daily Rate A$531
Occupancy 60%
Revenue A$116,834
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