Airbnb Occupancy Rates in Shire Of Augusta Margaret River, Western Australia (January 2026)

Source: GuestFavorites Last updated: 2026-01-04

Airbnbs in Shire Of Augusta Margaret River, Western Australia earn an average of A$81,901 per year, with a typical occupancy rate of 64% and daily rates averaging A$352. There were 920 listings published on Airbnb in January 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Shire Of Augusta Margaret River, Australia.

Shire Of Augusta Margaret River Airbnb Market Map (January 2026)

920 listings

Shire Of Augusta Margaret River Market Performance

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Average Daily Rate (ADR) A$352 Average daily income from a booked room in Shire Of Augusta Margaret River.
Occupancy Rate 64% Indicates strong demand and frequent bookings.
Median Annual Revenue A$81,901 The usual yearly earnings for an Airbnb in Shire Of Augusta Margaret River.
Active Listings 920 The total count of active short-term rental listings.

Period: January 2025 - December 2025

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How Often Will Your Airbnb Be Booked in Shire Of Augusta Margaret River?

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Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Shire Of Augusta Margaret River is 64%, meaning properties are booked for about 233 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Shire Of Augusta Margaret River

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Low-performing (Bottom 25%)
93% 81% 65% 43%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Shire Of Augusta Margaret River

Peak Months

December, November

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

February, August

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

June, May

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Shire Of Augusta Margaret River?

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One of the most common questions for potential Airbnb hosts in Shire Of Augusta Margaret River is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Shire Of Augusta Margaret River

Best-in-class Airbnb properties (top 10%) in Shire Of Augusta Margaret River achieve around A$121,634 annually, while strong performers (top 25%) earn at least A$86,961. Typical properties generate about A$57,083 per year, and entry-level listings (bottom 25%) see earnings near A$32,706, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

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How Competitive is the Airbnb Market in Shire Of Augusta Margaret River?

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Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Shire Of Augusta Margaret River Airbnb market currently features 920 active listings with an average occupancy rate of 64%. This represents a moderately competitive market environment where strong demand supports premium pricing.

Airbnb Listings: Change Over Time

January 2025 813 Airbnbs
↑ 13% vs
December 2025 920 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 13% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Shire Of Augusta Margaret River.

Strategic Entry into Shire Of Augusta Margaret River Airbnb Market

Competitive Positioning
  • Target premium segment with high-quality amenities
  • Balance quality and competitive pricing
  • Position as luxury accommodation option
Market Opportunities
  • Strong demand supports premium pricing strategies
  • Rapid market growth creates new opportunities
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Shire Of Augusta Margaret River?

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Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Shire Of Augusta Margaret River is A$352 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Shire Of Augusta Margaret River

Premium (Top 10%)
High-performing (Top 25%)
Average (Median)
Budget (Bottom 25%)
A$587 per night A$423 per night A$303 per night A$220 per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Shire Of Augusta Margaret River?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Shire Of Augusta Margaret River market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%) A$121,634
Strong Performers (25%) A$86,961
Market Average A$81,901
Entry Level (25%) A$32,706
Profitability Factors
High Occupancy: 64% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: A$352 average daily rate supports healthy profit margins.
Market Growth: Growing market with proven demand patterns.
Profitability Outlook: Shire Of Augusta Margaret River offers excellent profitability potential with premium pricing opportunities. The combination of 64% occupancy and A$352 ADR creates a highly profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Shire Of Augusta Margaret River?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Shire Of Augusta Margaret River.

Current Regulatory Status

85% of properties are licensed, demonstrating very strict regulatory compliance.

Compliance Level Very Strict Compliance

Key Regulatory Requirements

Stringent licensing requirements, frequent inspections, and comprehensive safety standards.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Maximum compliance ensures premium market positioning and long-term stability.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Shire Of Augusta Margaret River Are Most Profitable for Airbnb?

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Not all areas within Shire Of Augusta Margaret River perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings 428
Daily Rate A$337
Occupancy 69%
Revenue A$85,755

Gnarabup

Active Listings 99
Daily Rate A$402
Occupancy 58%
Revenue A$85,590
Active Listings 105
Daily Rate A$309
Occupancy 47%
Revenue A$54,179

Burnside

Active Listings 35
Daily Rate A$491
Occupancy 66%
Revenue A$118,419

Prevelly

Active Listings 44
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Gracetown

Active Listings 34
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Cowaramup

Active Listings 45
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Witchcliffe

Active Listings 24
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Bramley

Active Listings 15
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Redgate

Active Listings 13
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Forest Grove

Active Listings 22
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Rosa Brook

Active Listings 7
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Treeton

Active Listings 5
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Rosa Glen

Active Listings 10
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Karridale

Active Listings 12
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Osmington

Active Listings 10
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Deepdene

Active Listings 5
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Hamelin Bay

Active Listings 3
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East Augusta

Active Listings 1
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Yebble

Active Listings 1
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Baudin

Active Listings 1
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Boranup

Active Listings 1
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