Airbnb Occupancy Rates in Terni, Umbria(March 2026)

Source: GuestFavoritesLast updated: 2026-03-12

Airbnbs in Terni, Umbria earn an average of €36,161 per year, with a typical occupancy rate of 49% and daily rates averaging €203. There were 1,068 listings published on Airbnb in March 2026.

This analysis will dive into the market dynamics, pricing strategies, and investment opportunities for short-term rental investors in Terni, Italy.

Terni Airbnb Market Map (March 2026)

1,068 listings

Terni Market Performance

Access Complete Data →
Average Daily Rate (ADR)€203Average daily income from a booked room in Terni.
Occupancy Rate49% Shows moderate demand and chances for more bookings.
Median Annual Revenue€36,161The usual yearly earnings for an Airbnb in Terni.
Active Listings1,068The total count of active short-term rental listings.

Period: March 2025 - February 2026

Get Live Terni Market Intelligence

Discover detailed Terni Airbnb Analytics and explore real-time market data to make accurate investment decisions.

Explore Real-time Analytics
Market Intelligence Dashboard

How Often Will Your Airbnb Be Booked in Terni?

View Demand Patterns →

Occupancy rates directly impact your revenue potential. Understanding demand patterns helps you set realistic expectations and optimize your availability strategy.

The current average occupancy rate in Terni is 49%, meaning properties are booked for about 178 nights per year. However, occupancy varies significantly based on property quality and management. Here's what you can expect:

Airbnb Occupancy Tiers in Terni

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Low-performing(Bottom 25%)
83%57%27%6%
*High desirability & optimized availability
*Good market fit & guest satisfaction
*Standard market performance
*Higher vacancy, optimization needed

Seasonal Occupancy Patterns in Terni

Peak Months

October, July

Highest demand and occupancy rates. Perfect for premium pricing strategies and maximizing revenue. Consider longer minimum stays and higher rates.

Shoulder Months

February, June

Moderate demand with balanced pricing opportunities. Good for attracting budget-conscious travelers while maintaining reasonable occupancy rates.

Low Months

January, March

Lower demand requires competitive pricing and creative marketing. Focus on local events, extended stay discounts, and targeting specific traveler segments.

How Much Can You Earn with Airbnb in Terni?

Calculate Earnings →

One of the most common questions for potential Airbnb hosts in Terni is about earning potential. Let's break down the revenue patterns and what you can realistically expect to earn.

Monthly Revenue Trends in Terni

Best-in-class Airbnb properties (top 10%) in Terni achieve around €49,825 annually, while strong performers (top 25%) earn at least €22,320. Typical properties generate about €8,451 per year, and entry-level listings (bottom 25%) see earnings near €1,693, often with room for optimization. Keep in mind, these are market averages—your actual earnings can be even higher depending on your property's location, bedrooms, guest capacity, and unique amenities.

Want to see how your listing could perform? Create a free account to unlock personalized analytics and explore exclusive insights in our app!

How Competitive is the Airbnb Market in Terni?

Analyze Competition →

Understanding market competition is crucial for any potential Airbnb host. Let's examine the supply dynamics and what they mean for your investment strategy. The Terni Airbnb market currently features 1,068 active listings with an average occupancy rate of 49%. This represents a highly competitive market environment where balanced supply and demand create opportunities for strategic positioning.

Airbnb Listings: Change Over Time

March 20251,003 Airbnbs
↑ 6%vs
February 20261,068 Airbnbs
Market dynamics show a growth trend, with listing count increasing by 6% over the past year. This expansion indicates increasing opportunities for new hosts for Airbnb investment in Terni.

Strategic Entry into Terni Airbnb Market

Competitive Positioning
  • Focus on mid-market with competitive pricing
  • Emphasize unique features and exceptional service
  • Position as luxury accommodation option
Market Opportunities
  • High vacancy rates indicate room for new quality listings
  • Stable market provides predictable investment returns
  • Established market with proven demand patterns

What Should You Charge for Your Airbnb in Terni?

Smart Pricing Tools →

Pricing is one of the most critical decisions for Airbnb success. Let's analyze the current pricing landscape and help you understand what rates you can realistically charge.

The current average daily rate in Terni is €203 per night. However, pricing varies significantly based on property quality and location. Here's what different property tiers typically charge:

Airbnb Pricing Tiers in Terni

Premium(Top 10%)
High-performing(Top 25%)
Average(Median)
Budget(Bottom 25%)
€314per night€151per night€75per night€23per night
*Top locations, big properties, premium amenities
*Good property management, highly rated
*Standard market performance
*Basic properties, less desirable locations

Is It Profitable to Start an Airbnb in Terni?

Investment Analysis →

Understanding the profitability potential is crucial for any Airbnb investment decision. Let's analyze the revenue performance and profit margins in the Terni market to help you make informed financial decisions.

Revenue Performance
Top Performers (10%)€49,825
Strong Performers (25%)€22,320
Market Average€36,161
Entry Level (25%)€1,693
Profitability Factors
High Occupancy: 49% occupancy rate indicates strong demand and consistent bookings.
Strong ADR: €203 average daily rate supports healthy profit margins.
Market Growth: Established market with proven demand patterns.
Profitability Outlook: Terni offers strong profitability potential with premium pricing opportunities. The combination of 49% occupancy and €203 ADR creates a profitable investment environment for short-term rental hosts.

What Are the Airbnb Regulations in Terni?

Understanding local regulations is crucial for operating a successful Airbnb. Let's examine the compliance landscape and what you need to know about licensing requirements in Terni.

Current Regulatory Status

81% of properties are licensed, demonstrating very strict regulatory compliance.

Compliance Level Very Strict Compliance

Key Regulatory Requirements

Stringent licensing requirements, frequent inspections, and comprehensive safety standards.

  • Registration numbers must be displayed on listings
  • Hosts must comply with local zoning laws
  • Tax collection and reporting obligations apply
  • Safety standards and insurance requirements must be met

Compliance Benefits

Maximum compliance ensures premium market positioning and long-term stability.

  • Avoid fines and legal issues
  • Build trust with guests and neighbors
  • Ensure long-term business sustainability
  • Maintain listing visibility on platforms

Important: Regulations can change frequently, and requirements may vary by neighborhood. Always verify current requirements with local authorities before starting your Airbnb business.

Which Areas in Terni Are Most Profitable for Airbnb?

Explore All Areas →

Not all areas within Terni perform equally. Let's analyze the performance of different neighborhoods to help you identify the most lucrative locations for your Airbnb investment.

Active Listings256
Daily Rate€179
Occupancy53%
Revenue€35,135

Monteleone D'orvieto

Active Listings48
Daily Rate€460
Occupancy46%
Revenue€77,773

Amelia

Active Listings88
Daily Rate€227
Occupancy40%
Revenue€34,042

San Venanzo

Active Listings53
Daily Rate€254
Occupancy54%
Revenue€50,982
Active Listings152
Daily Rate€--
Occupancy--%
Revenue€--

Narni

Active Listings80
Daily Rate€--
Occupancy--%
Revenue€--

Allerona

Active Listings18
Daily Rate€--
Occupancy--%
Revenue€--

Montecchio

Active Listings27
Daily Rate€--
Occupancy--%
Revenue€--

Baschi

Active Listings30
Daily Rate€--
Occupancy--%
Revenue€--

Ficulle

Active Listings23
Daily Rate€--
Occupancy--%
Revenue€--

Montecastrilli

Active Listings22
Daily Rate€--
Occupancy--%
Revenue€--

Porano

Active Listings12
Daily Rate€--
Occupancy--%
Revenue€--

Avigliano Umbro

Active Listings22
Daily Rate€--
Occupancy--%
Revenue€--

Penna In Teverina

Active Listings15
Daily Rate€--
Occupancy--%
Revenue€--

Acquasparta

Active Listings22
Daily Rate€--
Occupancy--%
Revenue€--

Parrano

Active Listings9
Daily Rate€--
Occupancy--%
Revenue€--

Montegabbione

Active Listings13
Daily Rate€--
Occupancy--%
Revenue€--

Castel Viscardo

Active Listings15
Daily Rate€--
Occupancy--%
Revenue€--

Ferentillo

Active Listings18
Daily Rate€--
Occupancy--%
Revenue€--

Guardea

Active Listings6
Daily Rate€--
Occupancy--%
Revenue€--

Lugnano In Teverina

Active Listings13
Daily Rate€--
Occupancy--%
Revenue€--

Stroncone

Active Listings17
Daily Rate€--
Occupancy--%
Revenue€--

Otricoli

Active Listings17
Daily Rate€--
Occupancy--%
Revenue€--

San Gemini

Active Listings18
Daily Rate€--
Occupancy--%
Revenue€--

Calvi Dell'umbria

Active Listings10
Daily Rate€--
Occupancy--%
Revenue€--

Fabro

Active Listings13
Daily Rate€--
Occupancy--%
Revenue€--

Giove

Active Listings13
Daily Rate€--
Occupancy--%
Revenue€--

Arrone

Active Listings16
Daily Rate€--
Occupancy--%
Revenue€--

Castel Giorgio

Active Listings5
Daily Rate€--
Occupancy--%
Revenue€--

Montefranco

Active Listings10
Daily Rate€--
Occupancy--%
Revenue€--

Attigliano

Active Listings5
Daily Rate€--
Occupancy--%
Revenue€--

Polino

Active Listings1
Daily Rate€--
Occupancy--%
Revenue€--

View All 33 submarkets

Get complete profitability analysis and investment ROI for every neighborhood.

Start Free Analysis

Explore Other Markets in Italy

Airbnb Occupancy Rates in Roma, Lazio

Roma, Italy

23,468 Active Listings

Airbnb Occupancy Rates in Milano, Lombardia

Milano, Italy

18,248 Active Listings

Airbnb Occupancy Rates in Firenze, Toscana

Firenze, Italy

8,575 Active Listings

Airbnb Occupancy Rates in Venezia, Veneto

Venezia, Italy

5,987 Active Listings

Airbnb Occupancy Rates in Napoli, Campania

Napoli, Italy

5,783 Active Listings

Airbnb Occupancy Rates in Palermo, Sicilia

Palermo, Italy

4,795 Active Listings

Airbnb Occupancy Rates in Torino, Piemonte

Torino, Italy

3,881 Active Listings

Airbnb Occupancy Rates in Bologna, Emilia Romagna

Bologna, Italy

3,083 Active Listings

Airbnb Occupancy Rates in Catania, Sicilia

Catania, Italy

2,918 Active Listings

Airbnb Occupancy Rates in Verona, Veneto

Verona, Italy

2,407 Active Listings

Airbnb Occupancy Rates in Genova, Liguria

Genova, Italy

2,393 Active Listings

Airbnb Occupancy Rates in Bari, Puglia

Bari, Italy

2,372 Active Listings

`